objectives of queue management system Archives - RSI Concepts - Top IT Solution Provider Company in Dubai, UAE

May 24, 2023

From Chaos to Control: How Queue Management Systems Can Improve Your Business

Every businesses knows how difficult it could get in customer facing environments, especially during the peak hours, when the footfall is high and the customer waiting areas and counters become crowded. Think from a customer’s prospective, if you are a customer you are at a service center, there is a huge crowd, it is even difficult to find a place to sit, and there is no help or guidance from the staff, how would you feel in a situation like that? It could get very frustrated, that is why businesses needs to take serious steps to prevent their customers form any such situation. It will not only make your customers unhappy, but it will result in loss of sales, increased customer churn rate, and less repeated business which could have some serious repercussions in the long term. Businesses adopt different ways according to their needs to improve the customer flow. However, a modern digital queue management system is the right solution to all those problems. It provides tools and features which help businesses in managing their queues, resolving problems, shortening customer journey, improving customer experience and much more.

What is a Queue Management System?

A queue management system is a digital solution which help businesses organize the waiting line, minimize the customer waiting time and improve branch efficiency and service quality. A queue management has two distinct part, one is the software which is usually a server application which provide a central management and administrative control over all connected branches. The queue management software various from case to case, but the most common and essential features are an administrative control panel, service agent dashboard, customer UI (user interface), ticket calling and announcement features and data collection and analysis tools. The hardware part includes a ticket dispensing unit, which is usually aninteractive self-service kiosk, there is a digital signage display which is used to display live queuing data, and a sound system to make audio announcements. Furthermore there are several other software and hardware components which can be included in the queue management system to enhance its capabilities and to offer innovative features.

How Queue Management System Help Turning Chaos into Control?

A queue management system offers a variety of features and digitalize several aspects of the customer journey which help organizing everything. Furthermore the customer behavior is not constant, it keep changing, a queue management system collects valuable business intelligence data and help businesses acquire deeper insight to customer behavior, market trends and help management align their efforts to maximize the customer satisfaction. Here are some key advantages of a queue management system which help businesses in turning chaos into control.

Advantages of Queue Management System: Organized Waiting Areas and Queues

The queue management system is a very capable tool, it helps organizing the waiting areas and customer waiting lines. It automates customer flow and customer journey which helps organizing the customer queues and solve several problems. In manual queuing customer have to face several issues, they got frustrated, most of the time customers and visitors don’t have a clue about their remaining waiting time. The queue management system help customers and issue them token numbers, which represents their position in the queues and allow them to wait comfortably in the designated areas. Furthermore the customer calling, customer routing and the entire customer flow is controlled by the smart algorithms of the queue management system software in real-time. Which significantly increase the customer flow and improve the customer journey. Since everything is managed by an automated program so the customers also don’t have any complains and everyone knows that their token number and position in the queue is secure and they will be served on their turn. These and several more such features allow businesses to organize the waiting areas and customer queues.

Advantages of Queue Management System: Reduce Customer Wait Time

Order and organized queuing environment save a lot of time. The customers are welcomed by interactive self-service kiosk, they are asked to choose which service they want, and in some cases the customers are also allowed to input data while issuing the token number. Everyone is served according to their positions in the queue. The queue management system balance the load of service counters based on various data inputs coming from different touch points in the system and the current service delivery rate. The smart algorithms can sense if one counter is having shorter queue, and they can automatically reroute a few customers to those counters, the queue management system also monitors employee performance, it can understand which employee is best at which service and on the bases of services required by the customer it can assign them a counter with high probability of quicker service delivery. There are tons of such features which help organizing the customer waiting areas and queues to shorten their wait time.

Advantages of Queue Management System: Improve Customer Experience

A queue management system plays a crucial role in improving customer experience at the branch. Without a queue management system the customers have to wait in long queues, which usually work on first come first serve bases. Furthermore there are line jumpers, poorly managed waiting lines and much more which can completely ruin their experience at the branch. A queue management system allow them a complete framework and eliminate several problems which results in more shorten and simplified customer journey. The queue management system also provide many features such as live queuing data at large signage displays, frequent audio announcements, multi-lingual intuitive UI for customers and much more which improves customer experience. The reduction in wait time have huge impact on customer happiness, when the customers will have to wait less and in a well-organized waiting environment, they remain calm and more supportive when they arrive at the service counter, it is easier for the service agent to satisfy a calm customer rather a frustrated, annoyed and unhappy customer. All such features greatly improve customer experience and results in higher customer satisfaction.

Advantages of Queue Management System: High Staff Productivity

A queue management system can offer a variety of features which can be used to improve staff productivity and performance. The staff satisfaction and morale plays crucial role in performance. When the staff work under a balanced workload they become happy and satisfied, happier they are better their service would be. A queue management system offers self-service ticket dispensing mechanism which reduce employee workload. It organize and manage all the customer flow from various stages of customer journey, even in case of stepped services or multi-counter service delivery the queue management system can manage the entire customer journey and customer flow. This means that the staff no longer have to worry about the problems occur in manual queuing, they are free to focus on most important tasks, they are never interrupted and they don’t have to stop their work for another task or to solve a problem. These features help reducing the workload of the staff and also results in better resource management. High staff productivity and performance help businesses improve the human resource strategy and results in better and improved branch operation with significantly less cost.

Advantages of Queue Management System: Central Administration and Control

The queue management system is a digital tool, majorly the server application is hosted at a local or online cloud server, which is linked with all branches, and therefore the data from all branches is updated in real-time at the main server. The head office can control and monitor any branch in real-time. Furthermore it also allow businesses to configure their work flows and processes according to their policies. The queue management system also features a smart alert and notification module, which can be configured to send alerts and notify the supervisors, branch managers or even the head-office when a certain event occurs, such as if the foot fall raised to a particular threshold value, or if the open ticket reaches to a threshold value and so on. These alerts and notifications are completely customizable and enable management to take actions and steps in a timely manner. This provide more control over the branch and the queuing and it also enhance their administrative capabilities which results in much better and well-organized operations.

Advantages of Queue Management System: Collect Valuable Business Intelligence Data

The modern businesses heavily rely on IT solutions and digital technology. For IT industry, software, digital solutions and communication, the data is the most valuable thing. The business intelligence data is the analytical data and insight acquired from a particular system or digital solution. A queue management system software is a very powerful AI based tool. Which is capable of collecting the most valuable business intelligence data.This data can help businesses and organizations in decision making process, identifying and solving various problems and improving their strategy. A queue management collects business intelligence data such as customer interaction at each touch point, employee performance data, customer preferences and several other behavioral insight. The business intelligence data help businesses take informed and timely decisions. It help them improve employee performance and support the HR in many tasks. The queue management system data also help understanding customer behavior, customer trends, their needs, expectations and market trends which provide a valuable insight and help businesses update their strategies and processes. It highlights several flaws and improve management.

Conclusion

The businesses in Dubai, Sharjah, Abu Dhabi and all around the UAE spend millions on customer satisfaction solutions. The customer satisfaction is crucial for any business but in competitive markets like of UAE, the customer satisfaction become more significant. In UAE the customers are more sensitive, sensible, and savvy and demanding, above all they have a lot of options available. One bad experience could repel them form your business and they will end up with a competitor. That is why the crowd and poorly organized queues are a nightmare of every customer facing environment. Businesses need to be more active and attentive when they make policies and strategies for their customer facing environments, such as customer service centers, branches, and service areas. A queue management system is a modern and advanced software solution to deal with all types of problems associated with customer experience and staff performance. In this blog we have discussed how a good queue management system can turn chaos into control. We have listed several advantages of implementing a queue management system at your customer facing environments. If you want to learn more about the subject of if you want our help to design and implement a highly cost-effective and customized queue management system for your business, please feel free to contact us through our Contact Us page or leave a comment in the comment box below and we will get in touch with you soon.

Check out this: Why You Need a Customer Flow Management Software?

January 13, 2023

Must have features of Queue Management System

Businesses who deals with daily footfall understand the importance of waiting line management. In any given day there would be a time when the footfall would be very high, this time period is also known as peak hours, which would indicate the maximum footfall. It is those peak hours when the influx is high the crowd forms. The crowd formation lead to a nightmarish situation for the staff and the management. Managing large influx could be a very challenging task. For that business hire new staff, allocate more resources and might also adopt technological solutions. This also makes queuing very expensive. However, a business must have a queuing process to manage the waiting line and to organize the customers and visitors. Managing waiting line will help businesses to improve customer flow and reduce customer wait time. The queue management is also essential for customer experience. The customer experience is the most important part of any business’s strategy. It is extremely important to ensure a happy and satisfactory customer experience. A satisfied customers turns into loyal one and customer loyalty is essential for long term sustainable growth and profitability.

When it comes to queue management, the earliest form of queue management systems were just making line which were usually served as first come first served bases. Later on the clipboard and pen method was introduced all around the world, in fact many businesses from all around the world are still using this method. However, it turns out to be very inefficient, especially for the modern digital world the manual waiting line management is too outdated. That is when the digital queue management systems were introduced. The digital queue management systems have also evolved a lot over the past two decades. Here in Dubai and all around the UAE the markets are slightly different, it is actually due to rapid growth, tougher competition and savvy customers with sky-high demands and expectations. This encouraged both businesses and vendors to come up with more advanced, innovative and efficient queue management systems. When you seek to acquire a queue management system in Dubai or anywhere in UAE you will find tons of options. One can easily get overwhelmed with the sheer number of designs and models advertised all over the market. That is why in this blog we will list all essential and important features of a queue management system that you must consider while acquiring a new queuing solution.

Important Features of a Queue Management System

Before we discuss the important features of a queue management system it is important to understand what a basic digital queue management system is. A digital queue management system consists of two parts, one is the software and the other is the hardware. The queuing process starts with the customer or visitor signing up for the queue via ticket dispensing self-service interactive kiosk and they system issued them a ticket containing their position in the queue and the estimated time to their turn. The system also have audio-visual announcement module which makes announcements at each customer calling and also provide basic queuing details at a large signage screen. When the customer’s number is called they reach to the designated counter, get served and leave. Some queue management system also provide a customer feedback collection module which request customers to submit feedback before leaving. Furthermore the queue management system automates several steps of the customer journey and have ability to collect valuable business intelligence data which help management analyze and improve relevant processes and work flows.

When a business decides to acquire a modern digital queue management system they can easily get overwhelmed with the sheer number of options and vendors available in the UAE. This could be confusing and very challenging for the management, here are the key features that you should consider while selecting a queue management system for your business to ensure maximum performance and impact.

Features of Queue Management System: 1. Essential Hardware Components

The queue management system is built on very effective and efficient technology platforms. There is no maximum limit of hardware component but there is a minimum limit. The queue management system technology is widely available and utilized hence it makes it easier to find a tons of hardware accessories which enable businesses to offer more innovative and convenient features. Here is a list of basic hardware componentsthat are essential to operate a digital queue management system:

Ticket Dispensing Unit or Ticket Dispensing Interactive Self-Service Kiosk
Digital Signage Screens and Displays
Announcement System
Counter Plates or Counter Displays

The quantity of the hardware depends on the size of the service center and other details. Such as if the waiting area is small then only 1 digital signage is fine, it waiting area is larger than we might need 2, furthermore if the digital signage is not visible from every part of waiting area then we will also require to install 2 of them and so on. Similarly the interactive self-service ticket dispensing kiosk, counter plates and/or any other hardware quantity is determined.

Apart from essential hardware components there are several other factors that also cause businesses to have a different hardware configurations. There are several other hardware components and accessories that can also be installed. For example if you want to fetch the customer identification details at the sign-up process than you might require an Emirate ID Card Reader, an RFID or passport scanner, barcode reader, document scanner, etc. All those hardware accessories can be integrated with the interactive self-service ticket dispensing kiosk. Similarly business could have different needs and processes hence they might need different types of hardware which they can integrate in the system to maximize its usability and functionality. Business also frequently use customer feedback collection for that they can integrate separate hardware devices in the system such as touch screen tablets, interactive kiosks, etc. The touch screen and tablets are usually used at the counters or near the service counters, the kiosks are usually placed at the exits or in easy-to-reach place where most of the customers and visitors can see them. These hardware can also be integrated with the queue management system if needed.

Features of Queue Management System:2. Essential Software Components

The queue management system software is the core application which process all the data, take instructions and perform the queuing tasks. The queue management system software is a server-side application which contains all the source codes, algorithms and processes required for the system. The core application can be accessed by multiple interfaces which are exclusively designed for different user groups.

Customer UI
Service Agent Dashboard
Administrative Dashboard

The customer user interface (UI) is accessible from the interactive self-service kiosk which is used for sign-up process and it also dispense the tickets. Furthermore the customers can be provided with additional features via this UI which are available. The service agents also got their dedicated dashboard which is designed for them. The service agent dashboard offer several useful options via an intuitive UI. The service agent’s dashboard is designed to help and facilitate several agent’s tasks such as pre-sale, post-sale tasks, customer calling, queuing information, customer rerouting features, etc. Then there is an administrative dashboard which is the back office of the system and is designed for the IT and the management. The management can get live queuing data, historical data, performance data, analytical tools, and features to manage the content, configurations and processes of the queue management system. These all are basic software components but businesses can have more features as per their needs.

Features of Queue Management System:3. Automated Customer Flow Management

The biggest advantage of a digital queue management system is that it helps automating the customer flow and improve customer experience by reducing customer wait time and improving the efficiency of the employees. However, many businesses doesn’t realize that this automation can be extremely useful if it also allow them to customize the processes as per their needs or situation. Usually a digital queue management system have basic configuration which allow businesses to implement their queuing policy and the smart algorithms automates the entire process. A good queue management system will also provide you customization features which will enable you to configure a lot many details of the process. It also gives businesses more control over their queuing policies and make it easier to implement a customized queuing policy. This also involved special need scenarios, for example at an event or occasion when you are expecting massive footfall you can implement an entirely different queuing policy for a limited time period and later resume to regular procedures. Similarly the queue management system software is based on AI (artificial intelligence) and smart algorithms which enables it to analyze queuing data in real-time and take decisions in real-time to reroute customers to ensure maximum efficiency and to optimize the wait time and performance. All such features are an indicator of a good high-performance queue management system.

Features of Queue Management System:4. Virtual Queuing

The virtual queuing is one of the modern form of queue management process. The virtual queuing gain huge popularity in Dubai and all around the UAE in past few years. Businesses and customers both are admiring it because of its great benefits and excellent efficiency. The virtual queuing involves integrating digital channels and remote mediums which allow customers and visitors to interact with the queue management system without being physically present at the business premises. That is the major difference between the traditional queue management systems and virtual queue management systems. Customers and visitors are allowed to sign-up for virtual queues using remote channels such as website, QR code, customer portals, mobile phone applications, SMS, Email, Call, etc. The customers are issued an e-ticket which contains their position in the queue and estimated time to their turn. This means that a customer or visitor can sign-up for the queue while sitting at their home or office. Then they can plan their travel accordingly to spend least time at the waiting areas. That is why the waiting time for the virtual queue management system is very short and in fact in some cases it is literally none. There are several other benefits of virtual queuing such as live queuing updates via website, customer portals, SMS, WhatsApp, mobile apps, etc. Alerts and notifications are also very useful and the customers and agents can communicate as well. In general the virtual queuing offers an excellent customer experience and much higher customer satisfaction than any traditional digital queue management system.

Features of Queue Management System:5. Third-Party System Integration

Whenever a business acquires a new software based solution they always consider the capabilities and limitations of the third-party integration feature. Similarly when you are acquiring a digital queue management system you should also make sure that it will offer adequate support for third-party system integration. The third-party system integration is basically a technological solution to enable two separate and standalone systems to communicate with each other. Both systems can share data and synchronize instructions to maximize the efficiency, performance and capabilities of the systems. The third-party system integration depends on the technology, programing techniques and the structure of the software. Some closed-source software doesn’t allow integration outside of their ecosystem which can be a great problem for system integration. Some technologies fully support third-party integration but are not compatible with the other systems. Hence it is important to understand your existing IT infrastructure and digital environment before deciding which queue management system you want to implement. With the help of system integration you can maximize the efficiency of the system and relevant processes, you can minimize repeated work and efforts required to perform a task and you can save time and resources of data conversion and manual upload. For example the integration of the queue management system with the customer database allow it to identify the customer, if you are also collecting customer feedback and it is integrated with your queuing system you can improve the response rate and data quality and the third-party system integration also help you facilitate service agent and maximize their work quality and efficiency. That is why the third-party system integration is a must to have feature for a queuing system.

Features of Queue Management System:6. Centralized Administration

For service sector it is common to have multiple offices, branches and service centers. This means that most of the businesses have one central location or head office where the most senior management resides and then they have several branches or regional offices. A good queue management system provide you great features to support a centralized management structure. The administrative dashboard comes with ability to allow creating multiple user groups with different access and administration authority which should align with your internal hierarchal structure. Such features will help you to integrate your work flows and management practices within the queue management process. Furthermore it will also allow head office and senior management to monitor and manage each and every connected branch. The system allow appointing a branch manager at each location, even one manager can have multiple locations as well and then there could be several other access levels such as assistants, supervisors, etc. The agents could also have different access and administration levels such as ordinary service agent, team lead, supervisor, and manager, etc. All these features will help businesses manage and monitor their queuing processes from head office and also help supporting the on-site staff and management in their tasks and activities.

Features of Queue Management System:7. Maintenance, Scalability and Customization

Most of the time when businesses acquire a new software solution they usually don’t pay much attention to the future scalability, maintenance, customization, upgrades, etc. However it is crucial to understand and agree with the vendor on these points. Most of the queue management systems in the market offers great support in all these areas however, the trickier part is that every vendor has its own payment and costing structure hence all these things could be very costly. There are two different types of software, one is COTS or commercial off-the-shelf software which are ready-to-use and are designed by a vendor or service provider according to the market standards. The up-scaling, customization and modifications could cost you a lot down the road which impact the overall ROI of the system. There is another type of software solution which is called customized software development, in that case the vendor design and develop a tailor-made queue management system solution exclusively for your business and you will get full ownership rights of the product. In that case all such costs can be eliminated or significantly reduced which improve your ROI over the time. No matter which system development approach you take it is important to clearly understand, define and agree upon all these aspects as in future you will be needing all those services. Any obstacle or difficulty could compromise your growth, progress and productivity as well.

Features of Queue Management System:8. Business Intelligence Data Gathering

In the present day and age the modern businesses are heavily relying on the data, in fact the most successful business strategies are completely data driven. Business decisions, policy making, strategies and product development functions heavily rely on the business intelligence data. The business intelligence data is basically the insight to your internal and external processes including employees, customers, communication, and much more. A good queue management system always capture valuable business intelligence data. It can capture system usage and analytical data from each and every customer touch-point throughout the customer journey. It monitor and evaluate the entire queuing process, customer journey, customer experience, happiness and overall efficiency of the queuing process. Furthermore the queue management system is also capable of monitoring several employee performance KPIs and it can integrate with other systems to further improve the quality of the business intelligence data. The customer feedback is one of the most important part of business intelligence data, a good queue management system offers you integrated customer feedback tools, or it can also provide in-built customer feedback management features which help you to gather feedback data long with other insights. A queue management system also provide in-built analytical tools and data sharing capabilities which allow managers to extract actionable reports and share data with stakeholders to address the problems and take actions for future improvements.

Conclusion

The Dubai and in fact the entire UAE is a very dynamic marketplace, the customer trends are changing rapidly the market competition is growing steadily and the technology is evolving on a rapid pace. All these factors need a business to adopt to the technologies and practices that can respond to the sudden changes and also support business growth. When it comes to the modern marketplace the businesses have started transitioning from a sales-oriented business model to a more customer-centric business model since more than a decade now. This transition was not sudden but gradually it have completely changed the way businesses were operating around a decade ago. For any customer-centric business the customers are its top priority, especially in highly competitive markets the businesses need to pay more attention to their customers’ needs, desires and interests. According to several studies and researches all around the globe, a modern day customer puts experience equal to the quality of the product or service they acquire from a business. These studies have also indicated that a majority of the customers are willing to pay extra if they are ensured that they will get a better experience. This makes customer experience one of the most important success factor. Businesses all around the UAE are actively seeking new methods, practices, technologies and solutions which can help them improve customer experience.

A queue management system is the solution to all major problems that a service-based business could face. It help businesses improve customer experience and it also increase their operational capabilities and performance. That is why a when it comes to acquire a new queue management system there is a lot on the stake. Businesses need to be very careful when selecting a new queue management system. However, in Dubai and all around the UAE the sheer number of vendors and different types of queue management systems can make it very confusing for a manager to decide which solution they should choose. That is why in this blog we have listed the basic details about the software and hardware of the queue management system along with several other features that can help you achieve your current goals and a good queue management system with all these features will make you able to deal with unexpected and uncertain future market conditions. If you want to learn more about the subject or if you want our help to design and develop a custom tailor-made and highly cost-efficient queue management system for your business please feel free to contact us through our Contact Us page or leave a comment in the comment box below and we will get in touch with you soon.

Check out this: How to Customize Performance Management System

November 10, 2022

Benefits of Using Modern Queue Management Software

Here in Dubai and all around the UAE the businesses are transitioning towards a more customer-centric business model. This is due to the paramount importance of the customer happiness and customer satisfaction. Now a days the customer simply have too many options, if you failed to delight them they will immediately shift to a competitor. That is what makes customer happiness even more crucial for a long term success. The customer waiting lines are not avoidable, no matter what businesses do they will have to deal with the queuing issues. The customer waiting lines frustrates your customers as well as your employees. The employees too will have to do more work, they get distracted from their primary tasks. Most of the times businesses will have to hire more staff to deal with large flux of customers and visitors. Which also raise the operational expenses. The manual queue management also have a lot of problems that can completely ruin the customer experience. That is why a digital queue management system is used, it not only help reducing the customer wait time, it also streamline customer flow, automates customer journey and enhance their experience.

What is a Modern Queue Management Software?

A modern queue management system is a combination of software and hardware components. The queue management software is a server side application which is hosted on an online server, in-premises data center, or in a cloud. The hardware is majorly different devices which are connected with the software. The key hardware components include digital interactive self-service kiosk or ticket dispensing unit, the digital signage displays and the audio announcement system. The software included a server based application which have all the algorithms used to perform decision making tasks in real-time. The software also provides a service agent dashboard, which help service agents in interacting with the queue management system and it can also help them performing service delivery tasks. The queue management software also comes with an administrative dashboard, which is a control panel for the entire system. The head office and the branch managers or any other relevant staff have access to these dashboards. Some advanced queue management systems also offer virtual queuing and queue management system smartphone applications.

The customers and visitors can sign-up for the queues using the interactive self-service kiosks, where they are asked to choose the desired service, then a ticket is issued with their queue number. They got signed-up for the virtual queues, which means they don’t have to wait in physical waiting lines, and allow them freedom to wait in the waiting areas and lobbies or anywhere they want. The queue management software is capable of automatically routing the customers to the relevant counter. Even if the service structure is very complex, the queue management system can accurately divert the customers to the required counter. In some businesses some counters are exclusive for some services, some offer a certain set of services only and so on, and this make queuing more complex.However, with a queue management system the customer flow is fully autonomous. The queue management system also help improving customer waiting experience and simplify customer journey. The queue management software can be integrated with other enterprise systems, databases and central information center which help adding innovative features to further enhance customer experience and efficiency. Here are some key benefits of a modern queue management software.

Benefits of Queue Management Software: Automates Queuing Process

One of the biggest benefit of a modern queue management software is that it has capabilities to fully or partially automate the entire queuing process. The customer sign-up for the queues is automated via a self-service interactive kiosk. The customer flow management is automated with the help of the AI (artificial intelligence) based algorithms. The queue management system can implement the entire queuing policy with more efficiency and efficacy. The queue management software can understand which all services are offered by the businesses, it can also learn which counters are exclusive for which services, this information help the algorithms to automatically divert customers to their relevant counter. On top of that there is no need for physical queues, all customers and visitors are signed-up for a virtual queue, which allow them to wait freely inside the premises. Even the queue management software can notify the customers via SMS and allow them more freedom to wait outside the premises as well if they want. The queue management system can also shift the customers form one queue to another based on the data it fetched in real-time from the system to achieve maximum efficiency. All this process is fully automatic and managed by the AI based in-built algorithms of the queue management software.

Benefits of Queue Management Software: Significantly Reduce the Wait Time

There many problems with the traditional, manual queuing process. The waiting lines are long, there are line jumpers, people always complaint and the staff found it very difficult to manage crowds. All these factors keep staff distracted from their primary tasks which further reduce the efficiency of the branch. However, with a digital queuing system the customer waiting time can be reduced. A modern queue management software is a very powerful tool, it is capable of monitoring the queues and customer flow in real-time and its AI based smart algorithms enable it to take autonomous decisions in real-time. The queue management software can monitor, control and improve each and every step of the entire customer journey from welcoming customers to taking them to the right counter and even requesting them for their feedback afterwards. The automation eliminate all human management related problems, the customers and visitors don’t complaint as they know everything is managed by automatic system and there is no favoritism, line jumping or any other influence of the staff on the customer flow. This also let employees and the service staff to focus on their primary tasks, which further improve customer flow and reduce the overall customer wait time.

Benefits of Queue Management Software: Improve Customer Experience

The reduction in wait time have very pleasant impact on customer experience. No one wants waiting, however, there will still remain some wait time which will vary on the bases of footfall at a certain hour in a day. A queue management software allow you to enhance customers experience during their journey at your business or branch. When a customer enters he/she is greeted by a self-service interactive kiosk machine, where they can acquire some information, provide some details and chose the service they need. Then the system issues them a ticket bearing their turn number in their respective waiting line. The queue management software comes with in-built digital signage tools, which enable businesses to play multimedia content on the large displays that are used to display queuing information. This media can keep customers engaged and reduce the stress of waiting. The queue management system can also estimate the wait time as soon as someone signs-up, based on the previous data and current customer flow rate. Knowing how much more you have to wait also help calming the stress of waiting.

The queue management software can also help employees in service delivery steps, which maximize their efficiency and reduce the time a customer will have to spend on a service counter. This also help improving customer experience. Since the customers don’t have to wait much thanks to the seamless customer flow, they reach to the counter in a much better state of mind. Which is very helpful for service agent to improve their interaction with the customers. The queue management software can also be integrated with other systems, which can be very helpful for the service agents in delivering a quicker and satisfactory customer experience. The queue management software can also utilize digital communication channels to alert and update the customers, which could be very helpful for the customers. Moreover there is always a multi-lingual audio announcement system, which keep announcing the next ticket number and its designated counter number/name. This also keep customers distracted and keep them busy, which reduces the sensation of waiting. There are several other features that can be utilized to maximize the customer engagements and reduce the stress of waiting. All these features help improving customer experience and ensures a higher level of customer satisfaction.

Benefits of Queue Management Software: Increase Customer Loyalty

The customer loyalty is one of the key factor which can ensure a long term sustainable growth of a business. The loyal customers tend to be a good brand advocate, they spread good words about the business which might also encourage others to make a purchase. The social media and digital channels have a great influence on the brand reputation and brand image, loyal customers tend to post good about the brand on their favorite channels with help improving online presence. Studies have shown that it is 5 to 25 times more expensive to acquire a new customer than selling to an existing customers. That is how the customer loyalty can impact a business. A queue management software help businesses improve the entire customer journey and every interaction. It can also collect data from each touch point which also help businesses to understand the customer journey and customer experience, on the bases of this understanding and the analytical data collected by the queue management software, the businesses can build more effective strategies and plans to ensure maximum customer satisfaction. Only happy and satisfied customers tend to be loyal, unhappy customers might never return.

Benefits of Queue Management Software: Improve Employee Efficiency

Managing customers, solving their problems, organizing physical queues, and avoiding crowed is a very time consuming task and requires a lot of efforts from the staff. This also keep distracting employees from their primary tasks and badly impact their efficiency and productivity. A queue management software not only lift a lot of workload from the employees but it is also capable of helping them with their routine tasks. The customer sign-up, virtual queues, automatic customer flow management, and a lot many more processes are managed by the queue management software automatically. When employees worked under balanced workload they tend to perform well. Furthermore the queue management system also provide in-depth employee performance data and KPIs. For example, the queue management software measures how much on an average an employee spend on one customer, how they performed while delivering different services, how many customers they served in a single shift, how much time they spend in pre and post service tasks, etc. All these details help managers develop effective training programs and let them make informed decisions for better resource management which can significantly improve employee efficiency.

Benefits of Queue Management Software: Collects Business Intelligence Data

The modern day business are heavily relying on information technology and data driven solutions. The data provides the information that are required to make better strategic decision that put a business on the success path. A queue management software is also a digital solution and it can offer a great wealth of the business intelligence data. The business intelligence data help businesses understand its customers, their persona, preferences, needs, expectations, and their voice too. The queue management software can capture analytical data form each touch point which help businesses to understand and evaluate the customer experience and customer journey. The queue management system’s analytical data also help businesses evaluate their internal processes, polices and strategies and help them highlight the areas of improvements. Moreover businesses can also collect direct customer feedback with the help of the queue management software. A modern queue management software comes with in-built customer feedback collection module. Usually businesses keep touch screens, tablets and interactive kiosks to collect the customer feedback data. Which further help them understand the needs and expectations of the customers. Hence businesses can utilize this data in their decision making processes to make more informed and effective decisions.

Conclusion

The queue management is a very crucial aspect of customer satisfaction and customer happiness. The customer satisfaction drives customer loyalty and the loyal customers provide a foundation at which a business can plan and achieve a sustainable growth and long term success. The queue management software is a very powerful tool with AI based smart algorithms that enables it to collect analytical and system usage data in real-time and make instant decisions to improve the customer experience. The queue management software track and monitor employee performance and KPIs, which also help businesses in resource management and planning. The queue management systems collect valuable business intelligence data which help businesses take informed decisions. The queue management software offer a central management system which enables the head office to monitor all connected branches in real-time and effectively implement their policies. RSI Concepts is a leading queue management system provider in Dubai, UAE if you want to learn more about the subject or if you want our help to implement a very cost-effective tailor-made queue management system, please feel free to contact us through our Contact Us page or leave a comment in the comment box below and we will get in touch with you soon.

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August 2, 2022

What can a Queue Management System do for you?

Every business’s primary goal is to expand and grow. However, the business growth is completely dependent on its customers. The customers are the soul of any business, which is why the customer happiness and customer satisfaction is extremely crucial for a business. The customer satisfaction drives customer loyalty which is essential for customer retention. If a business have good customer retention, they don’t have to invest a lot in acquiring new customers. Gradually the loyal customers and an active marketing strategy can build a very strong brand identity in the market. The customer retention also have a huge impact on profitability of a business. In general it is almost 5 to 25 times more expensive to acquire a new customer comparing to selling to an existing customer. Furthermore if a business or organization keep losing customers they will have to invest more in their marketing & communication which could increase the cost of acquiring a new customer by many times. The customer satisfaction plays a crucial part in long term success and growth of a business. When it comes to customer satisfaction a few industry sectors stand out more than others for the need of a queue management system.

Here in Dubai and all around the UAE the queue management systems are a common site at several businesses, especially at banks, government offices, telecom service centers, etc. are the places we all visit once in a while. However, the queue management systems are also very popular in healthcare sector, public sector, retail, airports, educational institutions and many more. Think of yourself visiting a business to get a service, the waiting area is full, there are several counters and several queues, you have no idea in which queue you should be, you feel the adjacent queues are moving faster than yours, you are not sure how much time it will going to take and you have to be somewhere, obviously you will get confused, frustrated and at some extent angry too. This is what you are risking of putting your customers through being a manager, decision make or owner of the business. Let us admit, we all don’t like waiting, especially under those circumstance. People tend to avoid going to businesses where they had bad experience in past or where they know they will get a bad experience. That is what exactly a queue management system is designed for. It is designed to avoid all those things.

Here is what a queue management system can do for your business and your customers:

Reduce customer wait time
Improve customer wait experience
Improve customer flow and customer journey
Raise service quality and improve business processes
Achieve customer satisfaction and gain customer loyalty
Improve staff performance and achieve staff satisfaction
Gather valuable business intelligence data
Reduce cost and increase profitability

Here in Dubai, UAE good queue management system brand such as RSI Concepts also offer customization services. A customized queue management system can further boosts its efficiency and offers more benefits comparing to off-the-shelf queuing solutions.

Queue Management System: Reduces Customer Wait Time

One of the biggest reason of customer dissatisfaction is the wait time. Studies have revealed that an average customer start getting stressed after just 8 to 12 minutes of wait time, the longer the wait time will be the more stressed customer will get. More than 70 of the customers leave without making a purchase due to long wait time at the counters. Obviously different industries have different market dynamics but one thing is sure the long wait time results in customer frustration and increase churn rate too. The queue management system effectively and autonomously manages the queuing process and the customer flow in the service area. It facilitates customers by offering them multiple sign-up channels, reduce the average service delivery time, and it improves employee efficiency. Collectively all these factors and several others directly or indirectly help reducing the customer wait time.

Since the queuing and the customer flow is managed by the smart queue management system software so the employee can focus on their primary tasks without any distraction, which improve service delivery time and quality also. Furthermore there is no dispute, confusion or complaint from the customers who are waiting in queues, as everything is managed by system. The queue management system can also collect and store statistical data and has ability to route customers smartly which also reduce customer wait time and improve customer journey. It can also segregate various different types of customers such as VIP, Premium, Customer with Needs, etc. which also help improving the queuing process and reduce the customer wait time.

Improve Customer Wait Experience

Another very useful feature of a queue management system is that it can help businesses improving the customer waiting experience. If customer waiting experience can be improved they feel less impact of the waiting. The queue management system have integrated digital signage screens which are usually used for displaying the real-time queuing information. The queue management system allow businesses to play multimedia content or any other engaging material which can distract customers from the waiting and help reducing the waiting impact. Furthermore the queue management system is based on a very intelligent software engine which is powered by smart algorithms and AI (Artificial Intelligence). The queue management software can also predict the estimated time for each customer, which can be printed on their ticket and it can also be displayed on the signage screen. The impact of waiting is significantly reduced when the customer know how long they will have to wait.

Furthermore the queue management system also have audio announcement system. The audio announcements keep the users engaged and distract them from the wait time, each time when a new announcement is made, most of the customers tend to look up at the signage to see which tickets are currently being served and how far they are. These all features keep them busy and engaged and reduce the effects of the waiting and boredom. Since the entire queuing process is managed by the queue management system, and the customer also know that everything is controlled by the computer, so they usually don’t complain much. In case of manual queue management most of the time customers get confused, they also complain about line jumpers, or sometimes customers might think the staff is favoring someone over them, and so on. However, with a queue management system these all problems are gone, and on top of that the customer flow is managed by intelligent algorithms which reduce latency factors and improve overall customer waiting experience.

Improve Customer Flow and Customer Journey

The customer journey and customer flow have a huge impact on the customer journey. A queue management system have in-built modules to implement customer flow policy and allow the management to automate the customer flow throughout the entire customer journey. Usually a business offers multiple services and also have multiple counters. Mostly a single service is delivered through a single counter, however, in some cases businesses might have stepped services which require a customer to reach to several counters or more than one counter to get a full service. In some cases businesses have exclusive counters for exclusive services or customers, which also has to manage separately. There could be so many different variations and factors that can impact the customer flow and customer journey as well. A queue management system can automatically manage all these scenarios.

It means the businesses just need to configure their policy once and the queue management system is capable of taking decision in real-time based of the pre-defined settings and on the real-time system usage and statistical data. Businesses can also create agent profiles with their abilities to deliver different services and the queue management system can utilize this information to route the customers to the least busy counters while reducing the work of the busy counters which results in overall improved efficiency and performance which help improving customer flow and customer journey.

Raise Service Quality and Improve Business Processes

The businesses can utilize several advanced features to expedite the service delivery processes and service quality. Such as a queue management system have an integrated interactive kiosk for ticket dispensing, which can be used to take customer information, which help the system to prepare the agent dashboard beforehand by fetching the required information instantly from connected systems and databases. The queue management system can prepare the service agent dashboard automatically and instantly, as soon as the agent calls for the next customer the queue management system automatically fetch the data and information for the next service delivery hence saving precious time and reducing the overall service delivery time.

A queue management system can be integrated with several input devices to improve customer experience. For example, rather asking customer to input their details via sign-up form, the interactive kiosk can offer them Emirates ID scanner which can pull customer’s information automatically from the customer database and authenticate it with their ID. There are so many features that a business can add to a queue management system which can improve the customer journey and customer flow. The queue management system can automate several service delivery steps and it significantly reduces agent’s work which means the agents have more time to focus on the customer and the important things. This way a queue management system can raise service quality and improve several internal business processes.

Achieve Customer Satisfaction and Gain Customer Loyalty

Customer satisfaction and customer loyalty is a key to long term success and sustainable growth. Businesses put a huge amount of resource and revenue just to increase their loyal customer base. The loyal customers are a valuable assets who not only help businesses expand but also help them to establish a good brand image. Loyal customers tend to be a good brand advocate, they suggest their favorite brand to others and doesn’t leave the businesses for small problems and they also have more tolerance towards the negative or bad experiences. It is far more expensive to acquire a new customer than selling to an existing one. Furthermore the customer retention have huge impact on business’s profitability. For example if a business keep losing 100 customers a month while its marketing and sales team tends to acquire 200 new leads per month, their overall profitability will be reduced.

In addition to that the customers who will leave might also share their negative opinions about the business which harms its reputation and brand image. A business with less customer turnover and customer churn rate can yield more profits from the same efforts they are doing. Customer retention help promoting good brand image which attracts more customers hence it help optimizing the marketing cost as well. A queue management system significantly enhances customer experience and ensures much higher customer satisfaction. Customer satisfaction drives customer loyalty and have a very positive effect on profitability.

Improve Staff Performance and Achieve Staff Satisfaction

Since a queue management system provides a complete framework to manage the customer flow and customer journey in a fully or semi-autonomous way. It can take a huge amount of staff work and help balancing their work load. Employees who work under balanced workload tend to perform better and produce more quality work. Usually with manual queues, the staff is mostly engaged in managing queues and listening to the customers’ complaints and resolving their problems. This distract them from their primary tasks which not only have negative effect on their performance but also on the service quality. While a queue management system not only take all that burden but it also facilitates staff by managing several service delivery tasks. Furthermore the queue management system is a very capable tools of monitoring and measuring several staff KPIs. Which can be very helpful for the HR to improve the staff performance and efficiency.

A queue management system measures various KPIs and stats. For example, how many customers are being served by an individual agent or a team or a branch, etc. The queue management system can also monitor the staff activity, such as how much time they took for each service delivery, how much time they took to prepare for the next service and customer call and several other performance matrices. All this data is automatically analyzed by the in-built AI powered smart software engine and made available for the management and for the staff also. The management can easily identify the strengths and weaknesses of the staff and take steps to improve their performance. This also help HR to develop more effective employee development and training programs.

For example, if an employee is good at delivering 3 out of 5 services and for the 2 he/she take more time than the other agents, the business can help staff to improve their skills for these 2 services. There are so many features that can help employees, HR and management to evaluate employee performance and highlight their weak points which can be rectified to further improve their overall performance.

Gather Valuable Business Intelligence Data

A modern business heavily relies on the digital solutions and its IT infrastructure. In today’s world the success and growth is heavily relied upon the efficiency to effectively collect business intelligence data and leverage it to improve each and every business function and internal processes. A queue management system is a powerhouse of business intelligence data. It can collect data from each customer touchpoint. Which help businesses analyze the entire customer journey and let them track down the chock points in customer flow. The business intelligence data also help businesses to evaluate their strategies, policies, and internal business processes which can impact customer experience and customer satisfaction. The queue management system can accurately measure the time interval between every customer journey step and allow businesses to make improvements to improve customer experience.

A queue management system can accurately measure the time of the customer interaction for example how much time it take a customer from signing up till getting the service. How much time it took to deliver the service, and how much time an agent takes between completing a service, performing post-service tasks and calling for the next customer. The system can monitor staff activities as well along with their performance and several other details. It can also collect customer feedback which can be helpful for product development and it provides deeper understanding of the customer experience and their preference. The queue management system have in-built data analytical tools which can automatically generate pre-configured reports and send them to the relevant stakeholder. The managers can also perform several analysis, comparisons and set alerts if any threshold is crossed. All these features help businesses to take timely decisions and monitor everything in real-time which make them more prepared to handle unexpected scenarios without harming customer experience and customer satisfaction.

Reduce Cost and Increase Profitability

A queue management system can manage queues, sign-up processes, customer flow, customer routing and the entire customer journey. Which eliminate the need of a lot of additional staff. Acquiring a queue management system is much less expensive comparing to retaining more staff. The operational and maintenance cost of the queue management system is very low. The modern queue management systems are built on widely available technology platforms which not only reduce the initial cost but also reduce the maintenance and upgrade costs. The value a queue management system adds to the customer journey and customer experience is unmatchable to anything else. It provides better and deeper in-sight to the customer journey, customer experience, employee performance and enables businesses to learn about their customer’s preferences, market trends and help them developing customer friendly strategies and policies.

Customer satisfaction drives customer loyalty and help optimizing the cost of the marketing and acquiring new customers. A loyal clientele is a key to long term success. Selling to existing customers is far more profitable than acquiring new customers. The ability to integrate with other marketing channels and customization allow businesses to optimize the cost of their IT infrastructure. Businesses can offer much more features at a much less cost which make queue management system one of the most cost-efficient solution for the businesses. A typical lifecycle of a queue management system is 5 to 8 years, that means the business might not going to need a new solution for a long time which itself significantly increase the ROI (return over investments) of a queue management system. Furthermore the automation, employee performance improvements, and valuable business intelligence data indirectly help reducing the cost at several fronts. These all features and benefits of a queue management system help businesses generate more revenue, achieve higher productivity and performance and gain more profit.

Conclusion

A queue management system is a very useful tool to transform customer experience, customer journey and to improve several internal business processes. It help businesses closely monitor the customer behavior, the problem they face and also help them collect valuable business intelligence data. A queue management system help businesses achieve higher performance, leverage automation and increase their productivity and profitability. It help businesses gaining higher customer loyalty and let them improve their strategies and polices to make improvements. It help businesses increase staff performance while achieving higher staff satisfaction which directly impact on the service quality and service delivery processes. A business can link queue management system with several other internal and even external systems to boost the usability of the system and to bring innovative features to improve customer experience and customer journey.

RSI Concepts is a leading queue management system provider in Dubai, UAE. If you want to learn more about the subject or if you want us to help you with you queuing needs, please feel free to contact us through our Contact Us page or leave a comment in the comment box below and we will get in touch with you soon.

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May 18, 2022May 19, 2022

Why Queue Management Systems Are Essential For Modern Businesses?

Businesses want to improve productivity, turnover, and employee performance and cost efficiency all while improving the customer happiness and customer satisfaction. Customers never like to wait in long queues, they want instant services. However, the queues are inevitable in reality. This means the businesses and organizations will have to deal with queues. Here in Dubai, and in fact all around the UAE the market is very competitive and the customers simply have too many choices. One bad experience is enough to make your customer switch to a competitor. Another important factor is that the UAE is one of the most modern and advanced society, people living here are mostly highly educated and the market norms and standards are very high. That is why it is crucial for a businesses to sustain its customers by any mean. The market trends, customer’s preferences and competitors are all important factors to consider for a long term strategy. Now a days, a regular or ordinary customer place their experience equal to the quality of the product or service they are obtaining. That is why the customer experience had become an absolutely necessary aspect of customer satisfaction strategy.

The customer satisfaction is mainly based on customer experience, whether it is with your product or services, staff, customer support team, sales team, or even through digital channels. That is why it is important to improve customer experience at all the touch points. In our today’s topic we will cover only the customer experience at the business premises or at the branch. The customer experience includes each and everything from signing up for the queue to getting the service or making the purchase and even afterwards. The waiting time, long and poorly managed queues are major causes of customer dissatisfaction. Studies have shown that in general a customer can wait for 8 to 12 minutes comfortably, after that the customer starts getting annoyed, anxious and stressed. This wait time is even lesser for certain businesses. That mean either the business will have to find a way to serve the customer before that safe waiting time limits or the business will have to find a way to increase that limit.

A queue management system is the best solution to that problem, it can not only help businesses to reduce the wait time but it also help businesses to increase that limit by engaging customers and improving their waiting experience during the customer journey.Here is how a businesses can utilize a queue management system to increase customer tolerance to the wait time while reducing it simultaneously.

What is Queue Management?

Most of the time people line up to avail a service at a business. This happens when the counters or servers are less and the customers are more. That is the case almost all of the time at many businesses. Such queues are mostly unstructured and not properly managed. Which results in several problems that both the customers and the staff also faces. The queue management is the process or technique to manage those queues with more efficiency, efficacy and flexibility which facilitates both the customer and the staff of the business. Basically the queue management’s primary aim is to enhance customer experience, reduce their stress and improve the customer journey. In parallel to that the queue management also improve staff performance and productivity. This altogether improve the overall profitability of the business by making customer satisfied and loyal. Happy customers also help improving brand reputation and credibility.

What is a Queue Management System?

A queue management system or QMS is a tool that is used to effectively and efficiently manage the customer queues. The queue management system is used to manage the waiting time, customer flow and customer experience. It also collect valuable business intelligence data for the businesses which help them improve the customer experience and customer journey. The queue management system also provide advanced monitoring and management features which can be applied at multi-branch setup and help the main branch or head-office to gain a better control and monitoring over all connected branches. A queue management system is a mixture of software and hardware. The software is usually an application with multiple interfaces for different group of users. The hardware usually consists of an interactive kiosk or a ticket dispensing machine, which dispense the queue numbers for the customers. There is a digital display which is used to provide queuing information and update in the waiting area.

Almost all modern day queue management systems use audio announcement system which announces the next ticket number and the counter where their turn came. Along with that it also depends on the needs and requirements of the business. Some businesses also include a lot of other software and hardware features. The queue management systems can easily integrated with the central information center of the business as well as with other enterprise solutions and business tools. This capability significantly increase the efficiency and effectiveness of the system and also allow the businesses to introduce innovative features and customization which can help them further improve customer experience and various internal business processes that can impact customer experience.

The queue management systems are built on a very widely available hardware technology which makes them compatible with millions of hardware peripherals and interactive devices. Businesses can use a variety of hardware devices to introduce new features which please their customers and simplify their journey. Here in Dubai and all across the UAE mostly the simpler versions are used and major focus is at the software side, however, the interactive ticket dispensing kiosk can have a variety of hardware devices such as Emirates ID Reader, Barcode & QR Code Reader, Smart Card Reader, Document Scanner & Printer, Payment Gateway integration and POS, Biometric, Facial and Retina Scanners, Passport Scanners, and many more. These all hardware accessories are used to introduce new features to queue management system and help businesses in further simplifying the customer journey and improving the customer experience and customer happiness.

What Makes Queue Management System (QMS) Essential for Modern Businesses?

Managing queues and customer experience is a very sophisticated task, it requires a lot of resources and planning. The manual work requires a lot of human resource, planning and still it is not as that effective. Improving customer waiting experience, customer journey and customer satisfaction need a lot of information and data analysis. Manually it is nearly impossible to gather all that data and do that kind of analysis with accuracy. Whenever there will be manual data collection, human will involve and common errors and mistakes will be inevitable. That is why a queue management system is essential not only to effectively manage the queuing process but it is also absolutely necessary for monitoring and collecting data which can later help in improving strategies, business processes and customer experience.

Here are a few reasons which makes a queue management system an essential for modern businesses:

Reduce Customer Wait Time

One of the most impactful factor on customer happiness and satisfaction is the wait time. No one wants to wait, everyone wants to get served as quickly as possible. A queue management system streamline customer flow, segment customers into different groups/categories as per their needs, direct them to the right counter and completely automate the customer flow process. As soon as a customer get served on a counter, the next one is automatically called via audio & visual announcements. And that is not all, an efficient queue management system can also be helpful in various other steps of the customer journey. For example via agent portal or agent interface a queue management system can help reducing the agent’s efforts, which keep them more focused on their primary tasks. Hence they can deliver even better customer services which makes your customer happy and satisfy.

The automatically managed waiting lines, doesn’t cause much complaints as everyone knows the queue is controlled by the computer so everyone knows everyone will be treated equally, no one can line jump, and no agent or staff can favor anyone, etc. Such complaints are common in manual queues, even though the businesses put a lot of efforts to reduce them, people would still have such complaints in case of manual queues. That is why the digital queue management eliminates a lot of problems, makes customer happy and also enable staff to serve more customers in a single shift. Which in result also reduce the average customer waiting time.

Reduce Perceived Wait Time and Improve Waiting Experience

The perceived wait time is always higher than the actual wait time. Have you ever noticed, during the rush at the high way or at a grocery store the waiting line next to you felt faster than that of yours. However, when you switch it the reverse happens! It is just a perception of human brain. Sometimes we think the time is moving slower than it actually is. This is mostly due to boredom, waiting or lack of interest. The same happens at your business too. Your customers might think the time passed is more than the actual time passed. Another factor that contributes to increase perceived wait time is the absence of any other engagement, or one could say distraction. A queue management system provides the both, it actually reduces the actual wait time and it also help reducing the perceived wait time. A standard queue management system uses large display screen, these screens are used to display the queuing information. Businesses can use those screens and enable audio and visual announcements which can easily distract the customer from focusing on being waiting in a long queue.

Businesses can also use another trick which is mentioning the estimated time to turn at the ticket. With the help of a queue management system this can be done easily. These features and a lot many other such features help businesses in reducing both actual and perceived wait time. When the actual and perceived wait time is reduced and during that wait time the customer is engaged with regular audio announcements, large bright display screens in front of them and with the estimated time to their turn, they feel more comfortable and in fact they can tolerate more wait time comparing to the situation without all those features.

Virtual Queuing Literally Reduces the Wait Time to None

The virtual queuing is not a new technology, in fact it is present since a long time, but since past two to three years the virtual queuing caught the attentions of the businesses in Dubai and everywhere in UAE. Businesses are adopting to virtual queuing on a rapid pace. The virtual queuing has ability to literally reduce the wait time to none. It done so by introducing advanced features such as remote sign-up channels, virtual queues, mobile or remote communication and such features. The customers are free to sign-up for the queue using a QR Code, an online link, SMS, email or even the business website and some advanced queue management systems also offer appointment booking modules as well. Such module ad features enable customers to sign-up for the queues without being physically present at the premises.

This means they are enrolled in the waiting line virtual without being physically present, hence they can easily plan their visit to arrive at the business only when their turn comes. Hence there will be literally no waiting time at the business. The virtual queuing also allow businesses to communicate with the customers using SMS, online links, mobile apps and other digital channels which enhance customer experience and increase their satisfaction.

Automatic Customer Flow Management Improves Customer Experience

A queue management system has a very intelligent software engine, which can be programmed as per the needs and situation. The businesses can use these features to setup a customer flow plan. Each business offers multiple services and each business deals with different categories of the customers who are attributed with different levels of priorities. For example, for certain services a business could have exclusive counters. For certain customers a business could have exclusive counters, such as for premium or VIP customers a business have policy to prioritize them at highest then there could be a dedicated counter for people with special needs and so on. All these variables can be programmed in the queue management system and it can automatically control the customer flow and customer journey for each customer category by automatically segregating them as per their priority or any other attribute.

Furthermore businesses also have different types of services, such as some businesses offers some services which can be delivered through a single counter, some services are meant to be delivered by multiple counters, such services are called stepped services. A queue management system can efficiently manage each type of customer flow as per the programming or setting at the admin panel. Hence the businesses doesn’t have to appoint additional human resource to guide and help customers, in fact the queue management system can do the job. This not only make the customer journey hustle free but it also save a lot of resources to the business.

Reduce Employee Work Load and Improve Employee Performance

With the manual queuing the employees are always engaged and distracted with so many other things. They could easily deviate from their primary tasks, which cause delays and poor performance. The employee feel under pressure, they feel more workload and their performance decreases. With the queue management system in place, the employees don’t have to worry about managing the queues, or solving disputes between the customers or listening to their complaints, in fact they can completely focus on their primary tasks. This also reduce the workload of the employees they feel working under a balanced workload and the feel much lighter and comfortable which not only boost their performance but also increase their work quality which eventually results in happy and satisfied customers. Moreover the queue management system can also be integrated with other systems and central information center of the business which enables them to further assist the agents and server in task closing and preparation of the next gig. Which also reduce their workload and improve their performance and quality of work.

Collect Valuable Business Intelligence Data (Stats, KPIs, Feedback, etc.)

A queue management system is a digital system and is capable of capturing statistical and system usage data from each and every touch point of customer journey. Which allow the businesses to get a deeper insight to the customer experience and customer journey. It also provides them a window into customer’s mind, and help the management in understanding customer’s liking, disliking, there preferences and much more. The management can also utilize the business intelligence data form the queue management system to understand the market trends and also for product development. The queue management system not only collect stats and system usage data but it is very capable of collecting various KPIs, such as employee KPIs and other important matrices. The queue management system can accurately track and monitor employee performance. The business management can assess employee’s performance and they can learn about their strengths and weaknesses, their performance and they can even set notifications and alerts in case of poor performance. Which are very helpful in taking timely actions and improving employee performance.

The queue management system can also collect customer feedback and make the feedback process very simple and easier for the customers. Which results in increased turnover and high quality customer feedback data. With the ability to integrate it with other systems, tools and database the businesses can develop features to even manage the feedback by performing analysis and generating report and they can also use the queue management system to close the customer feedback loop, which not only eliminate the need of a separate customer feedback management system but also makes the process a lot easier and more convenient for the management and the relevant staff.

Queue Management System Increases Productivity and Profitability

A queue management system is not just a queuing system but it is a full-fledged branch transformation tool. It can help businesses at many fronts. It help them automate several business processes, boost employee performance and their quality of work. And a queue management system can collect and gather valuable business intelligence data which can be used by the businesses to track and monitor performance of various functions and employees and also help them make informed decisions. The Queue Management System is absolutely necessary tool for the modern businesses. It boost their productivity and capabilities to perform well. The automation and digitalization reduce the human resource and also eliminate the need of acquiring various other separate tools and systems which in itself is very cost-effective and reduce help businesses in managing the expenses.

Moreover the customer happiness and customer satisfaction help businesses retain the customers, and improve their brand image. A good brand image attracts more customers and also reduce the marketing and branding expense. All those direct and indirect impacts of a queue management system are very cost-efficient. A queue management system boost a business’s performance, productivity and profitability and ensures a long term growth.

Conclusion

Every business wants its customer to be happy, satisfied and loyal to them. Businesses in Dubai and all around the UAE invest millions in systems and solutions to achieve this goal. However, keeping the cost low, obtaining maximum efficiency and productivity and at the same time ensuring your customers are happy and satisfied. But how a business can achieve this? This is a very difficult question but it has a very simple answer which is a Queue Management System. A queue management system not only manages customer flow and reduce customer wait time but it does a lot more than that. It help businesses understand the customer behavior, customer journey and the customer experience. A queue management system significantly reduce the customer wait time, it improves their waiting experience and at the same time it boost employee performance and increase overall productivity of the business. A queue management system in the long term is a great solution to achieve highest performance, unmatched productivity and great ROI by significant improvement in profitability and cost reduction.

RSI Concepts is a leading brand in queue management systems in Dubai, UAE. If you want to learn more about eh subject or if you want our help to improve your customer experience and boost your performance, productivity andprofitability, feel free to let us know via our Contact Us page or leave a comment in the comment box below and we will get in touch with you soon.

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February 12, 2022February 26, 2022

Queue Management System for Telecom Sectors in UAE

Every business whether it is a telecom service provider or any other service provider needs a great customer experience strategy to achieve maximum customer satisfaction. A queue management system is a combination of software and hardware components designed to efficiently manage the walk-ins and customer flow in the service center. The queue management system have in-built intelligent algorithms and programmed logics, which enables it to direct and route customers to the skilled representative or agent to cater their needs and requests. Different stakeholders take queue management system differently for example the customer experience department take it as a customer experience management tool, the HR would see it as a customer service agent’s performance monitoring tool, the IT will see it as a data sharing tool, and so on. That is another reason all modern queue management system also provide facility to integrate with third-party system to improve data sharing and functionalities. For a telecom sector a queue management system performs various tasks and aid various business processes.

For telecom businesses customer retention is extremely important. People tend to switch very quickly if they had a bad customer experience. That is why it is crucial to address the issues that are impacting customer experience within the customer support and service centers. In any public dealing office the most important task is to manage the customer flow and queues. The customer journey is always assessed on the bases of wait time and customer efforts. If a telecom business offers an effortless customer journey then the customers will automatically feel better about it. The telecom service centers and offices always offers multiple services and they have different priority levels for the customers and visitors. All this could be confusing for the customers and visitors. It also require more efforts from the staff to keep everything in order. However, with a queue management system all this can be automate and digitalized. The telecom business can easily reduce the customer efforts while effectively minimizing the workload of the customer service agents and other employees as well. It has double positive affect on the customer journey and customer satisfaction.

Although it may sound simple but it isn’t as that simple, in this blog we will discuss the queue management system and its features and how a telecom business can benefits from them to ensure a long term and sustainable growth.

Queue Management System Reduces Customer Wait Time

The customer wait time is the most influential factor in customer experience and customer journey. The studies have shown that almost all of the customers start getting stressed and annoyed after waiting for only thirteen minutes. It means that the best scenario is to somehow reduce your wait time to thirteen minutes only. Which is not possible in most of the cases, especially during the busy work hours. That is why businesses use queue management systems. The queue management system not only reduce the customer wait time to the minimum but it also help improving the customer wait experience which reduces the effects of waiting and make them able to comfortably wait for longer time. The customer experience in the telecom sector starts with a simple sign-up process. That is also the first interaction of the customer with the queue management system. The customers sign-up using an interactive self-service kiosk. The kiosk dispense a ticket which contains customer’s number in the queue, estimated time to turn and any other related information.

The sign-up kiosks are also used to collect customer information, for example, for the telecom sector the customer data can be fetched from the customer’smobile number or landline or by simply inputting the customer ID. This way the queue management system already get the customer ID and it can push that data along with any other relevant data that is required to aid the customer service agent, this can simplify the service delivery process and reduce customer wait time. Every queue management system comes with large displays or signage screens, these displays are installed strategically on places where at least one screen is always in view of the customers who are in the waiting area. These screens are used to display the live queuing information including the currently serving ticket, the next few in line, the estimated time for each ticket and any other information that the business wants to display. On those screens the businesses can also run multimedia content which keeps user engaged during the waiting time.

In addition to that audio announcements are always made to alert the customers and they are also a good distraction from the waiting. Such things help reducing the customer stress during the wait time by simply distracting them and keep them busy. Hence the customer don’t mind waiting for even much longer than the thirteen minutes.

Queue Management System Automates Customer Journey and Customer Routing

The customer journey management is basically customer flow management and customer routing, which could get complex and difficult if managed manually. With a queue management system the customer flow management and customer routing is completely automatic. The servers/agents and the staff doesn’t have to worry about any of these tasks and they can focus more on their primary tasks which also improve their performance. For telecom sectors usually a single service delivery is done on a single counter, however, in some cases stepped service delivery is also needed. Then there are certain other conditions for example let say a few services are general and can be offered by any counter, some services are more technical in nature and can be offered by only 2 out of 5 counters and so on. All these conditions makes customer flow and customer routing a bit difficult for manual management. However, with a queue management system all these conditions can be managed automatically.

A queue management system can monitor and log all the activities, it can track employee performance, busy hours, service delivery time and on the bases of these details and a few other parameters it can accurately assess the current work load. On the bases of this understanding a queue management system automatically route customers during their wait time. Let us take the above example again, let say a customer opted for a service that is a general service, which can be offered through all five counters, however, the two exclusive counters are not busy and the three general counters are more busy, then the queue management system will start sending customers to the exclusive counters to reduce the customer wait time and to balance the workload of the counters. The customers who are signing-up for the exclusive services must be prioritized on the exclusive counters. Similarly the queue management system can also implement other company policies such as customer priority and service priority. Exclusive customers, such as VIPs, Corporate, Customers with special needs, etc. would be treated on the priority bases and so on. This is how a queue management system can manage the customer flow and customer routing automatically with the help of in-built intelligent algorithms.

Queue Management System Improves Employee Efficiency

Most of the time in public offices or businesses where the daily walk-in is higher, the staff is always engaged in managing the queues to ensure smoother customer flow. Moreover the queue management system can automatically balance the work load of the employees which improve their work quality and reduce their stress. The queue management system can also identify the customer and/or service they are seeking for, and on the bases of that information the queue management system can prepare the server or agent dashboard beforehand and let the agent focus on the quality of service. This could save a lot of time of the server/agents which help reducing the overall customer wait time. The automation and digitalized control of various business processes help reducing many customer journey steps and also reduce the need of human resource. As most of the processes are automated and doesn’t require any human assistance, the telecom sector limit their number of staff for each branch. The queue management system also help servers and agents by reducing their efforts and aiding the service delivery process which enables them to serve more customers in a single shift. Which obviously reduce per-service delivery cost and improve operational efficiency and profitability.

Queue Management System Supports Third Party System Integration

If any business want to get full advantage of any system the integration is a must have feature. The digital world is way too connected and integrated than we can ever imagine. For any businesses if they want to achieve the maximum efficiency the ultimate challenge is the data flow, communication and updated information. This is applicable for both the human and the digital tools as well. A queue management system allow businesses to integrate it with any other third-party tool or enterprise solution. This data integration is usually done via APIs or secure web services. The data integration allow one system to talk to the other and then get their response, for example, in case of a telecom businesses if they are asking their customers to input their mobile number or any customer ID, the queue management system must have to verify it, which it does by communicating with the system that holds and maintains the customer’s ID data, this integration could be direct or it could be via centralized information center. The purpose is to achieve certain functionalities that help improving customer experience and overall efficiency and productivity of the business.

Queue Management System Collects Business Intelligence Data

One of the most important aspect of any business strategy is the information. Informed decisions always result in good outcome. For a telecom business or branch it is extremely crucial to know its customers, their psychology, their needs and expectations, and the market trends. A queue management system can do a lot more than just managing customer flow. It can keep track of all touch points of the entire customer journey along with various employee KPIs and other system stats and user data that can help businesses to analyze and asses their existing business processes, policies and capabilities. A queue management system can accurately track the entire activity of the day, it can track the average service delivery time for a particular service and also individual service delivery time. It can accurately track which customer journey step took how much time and where bottle necks were formed. A queue management system can also track employee KPIs and their performance, by accurately logging and recording the stats of each user interaction form various angles.

The business intelligence data is too much to be processed by a human being. That is why a queue management system also provide in-built data analytical tools. Which can sort this data into simpler reporting formats. There are several different levels of the reports, for example, the high-level management might only be interested in the number of happy and unhappy customers, the branch managers might be interested in employee performance and wait time, and the customer experience department might be interested into the minute details of each bad interaction. For all those needs the queue management in-built tools to evaluate, assess and analyze the business intelligence data as per the needs. The reports generated from the queue management system can be used by the management to easily highlight the areas of improvements, the market trends, customer’s needs and expectations. The telecom businesses can use this information in planning for the future and improving things that are impacting customers’ experience.

Conclusion

The telecom businesses are the one with a huge daily walk-ins. Most of the time the customers who visit a telecom service center they have to wait for a little longer comparing to other businesses such as banks or hospitals. That is why a telecom business needs a very efficient customer flow management and customer experience strategy. If customers are having bad experience they will not only switch but most likely they will also share their experience with the others. Which brings negative brand reputation. On the contrary a good customer experience promote a great brand image, it earns customer loyalty and help business to grow. That is why the customer experience is considered the backbone for the growth. A queue management system help businesses to improve customer experience and customer satisfaction. It also collect business intelligence data which is crucial for decision making and strategy building. Which help businesses in identifying flaws and areas of improvements. Businesses can also optimize the efficiency and operational capability by closely monitoring various aspects of the customer experience and customer journey.

The purpose of this blog was to provide our audience with a basic understanding of the queue management system and its role in telecom sector. If you want to learn more about the subject or are looking for a suitable queue management solution, please feel free to get in touch with us through our Contact Us page or leave a comment in the comment box below.

February 12, 2022February 26, 2022

Efficient Queue Management System Qualities

Businesses in Dubai and all around the UAE heavily rely on digital queue management systems to manage and improve the queuing experience of their customers. A queue management system is an essential part of customer experience strategy. Businesses belong to the services based industries require their customers to visit them all the time. No matter if you are a bank, hospital, restaurant, a small local business or a large size government office, if customers are visiting you then you must have a strategy to manage and streamline the customer flow. A queue management system comes with several advantages, which can improve customer experience, such as the automated queue management and tickets solve all problems associated with ticket-less manual queuing. The queue management system reduce customer wait time by improving employee efficiency and aiding them in their routine tasks. It can also increase customer engagements by displaying multimedia content and live queuing coverage at digital signage. Such features keep the user engaged and reduce the effect of wait time. The employee workload is divided which boost their efficiency and the customer end up getting satisfactory service.

These days almost every businesses is using a queue management system. That means all of your competitors would also be using a queue management system. This begs an important question, how you could differentiate yourself from your competitor? The answer is ‘just do better’. It is extremely important that you offer something better to your customers. Only an advanced and efficient queue management system can provide you a tangible competitive advantage. In this blog we will list the key qualities of an efficient queue management system and what you should be looking for while choosing a queue management system for your future needs.

Signup for the Queue

The very first step for any customer or visitor is to sign-up for the queue. An efficient queue management system always use an interactive kiosk and UI (user interface) to allow customers and visitors to sign-up. The intuitive design makes the process simpler. Usually in Dubai and all around the UAE such user interfaces are designed to support multiple languages. It leaves a very pleasant effect on the customers if their business is able to communicate with them with their native or favorite language. The first thing that the system ask the customers is to choose a language, then it asks them to select the required service from the list. Some businesses at this point also acquire customer identification details but it entirely depends on the business needs and policies. A pleasant sign-up experience help generating a positive vibe. On top of that the system can collect necessary information that can be used to further improve the customer journey. An efficient queue management system can automatically sign-up the customers to the right queue as per their selected service or as per their personalized experience.

Customer Waiting Experience

The customer waiting experience is very crucial for customer satisfaction. A pleasant and relaxing waiting experience always improve customer’s interaction with the server/agent. The wait time is not measured or evaluated in terms of numbers. For example, an efficient queue management system is capable of tracking the record of all the previous service deliveries and also the performance of the server/agent. On the basis of this data it can very accurately predict the expected wait time. The expected wait time should be printed on the ticket. This has very positive effect on customer’s minds. When we are sitting in the waiting area we always feel the time is passing slower, when we are standing in the queues, we feel the queues next to us are moving faster. This is only psychological effect and it has nothing to do with the actual wait time. That is why for the customer experience we consider two types of wait time, one is the actual wait time as per the clock and the other is the perceived wait time which we feel. This phenomenon is very important. That is why an efficient queue management system not only prints the expected wait time but also displays the remaining wait time on the signage screens and large displays to keep the customers and visitors calm.

In order to further improve the customer waiting experience an efficient queue management system support digital signage features to run dynamic content on the digital signage used to display queuing information. These signage are installed on all strategic location so that each and every customer in the waiting area or lobbies can view at least one all the time. The live queuing coverage will give them an impression that all the queues are moving. On the same screen the dynamic and multimedia content can be displayed, which increase customer engagements and keep them busy while distracting and dividing their attention. This has a great effect on customers and the sense of waiting can be minimized. Furthermore an efficient queue management system also use sound systems to make announcements and customer calling in multiple languages, which also keep users engaged. The SMS alerts and notifications can also be added to enhance customer experience and it also provide them freedom to go out while they are virtually present in their queues. Such qualities of an efficient queue management system can significantly improve customer’s waiting experience and help minimizing the waiting stress.

Read More: Queue & Waiting Time Management

Automatic Customer Routing and Customer Flow Management

In any business and organization there are always multiple services. In the office or at a branch a business serves multiple services. For some services there are dedicated counters, for some services there are not. Some services are stepped services and require a customer to go to several counters to get a complete service delivery. Some businesses have different priority levels for different sets of customers such as VIP or Premium customers, the customers with special needs, and regular customers, etc. Businesses also allocate specific counters for specific customers as well. All these variables makes the customer routing and customer flow management more difficult. Difficulties lead to mismanagement and unnecessary delays in the service which have a very negative impact on customer experience. An efficient queue management system is capable of routing customers as per the pre-determined protocols and policies of the business. Which makes the customer flow smoother and quicker. In order to prevent bottle necking, an efficient queue management system is also capable of diverting customers from one counter to the other. Hence the customer journey can be reduced and the wait time can be minimized.

Boost Employee Performance

An efficient queue management system can aid employees in various different business processes. The automation and digitalization provides more control and less hustle. The employees get free from unnecessary tasks, which means they can focus on their primary tasks. This boost their work capability, efficiency and quality of service. In addition to that an efficient queue management system also provide an intuitive agent dashboard. Which is used to provide various controls and information to the servers/agents. The agents can control the customer flow through their dashboard and they can also get customer information and any other data beforehand. An efficient queue management system is also capable of data integration and data synchronization, which enables it to help agents in preparations for the service delivery, reduce their effort in each service delivery and also expedite the service delivery process. All that can be achieved due to the customer identification and/or identification of the service they are looking for. An efficient queue management system also aid the post-service tasks and can automate several steps. All those qualities of an efficient queue management system reduce the employee workload, stress and efforts which can significantly boost employee performance.

Reduce Wait Time

One of the most valuable quality of an efficient queue management system is that it significantly reduce the wait time. The wait time is one of the most impactful aspect of customer journey and a longer wait time can completely ruin customer experience, no matter how much efforts you have done regarding other aspects of the customer journey. It is extremely important to reduce the customer wait time and improve their waiting experience. If a customer had a longer waiting time, they will get stressed, and when a stressed or anxious customer arrive at the counter it is extremely hard to change their mood and provide them satisfactory service. However, if a customer journey is shorter and the wait time is less and the waiting experience is good, the customer will arrive at the counter in a very calm and neutral mood. It is much easier to satisfy customers who are calm and are more accepting towards agents.Moreover the improved employee efficiency, business process automations and improvements and better customer flow result in significant reduction in customer wait time.

Increase Profitability

The automation and digitalization always result in cost reduction and higher profitability. If a business commissioned an efficient queue management system, it automates queuing process, customer journey and customer flow management. Which means a business needs very less human resource to manage this operation. The cost of human resource is much higher comparing to the operational and maintenance cost of a digital system. This significantly reduce the operational cost and resultantly the per-service cost get reduced. Moreover the customer churn is a biggest lost, as most of the customers leave without availing the service due to longer wait time or crowd at the branch. An efficient queue management system results in improved customer experience and quicker service delivery which also prevent crowd formation and enables smoother customer flow that reduce the customer churn rate and increase revenue of the branch/business. Furthermore the queue management system also provide in-depth business intelligence data which help businesses to understand their policies, business processes and employee performance. This information is very helpful in decision making and long term strategy building which also help boosting the revenue and profitability.

Customer Satisfaction Drives Customer Loyalty

The customer happiness and customer satisfaction is considered to be the key to success. Any business’s performance can be judged on the bases of customer satisfaction. As the customer satisfaction means everything is in right order and the performance is at optimum levels. When a customer get satisfactory services from a business, it is most likely to come back and do repeated business. This is called customer loyalty. The loyal customers are a great asset and act as a foundation for the long term success and sustainable growth. Every business does marketing and efforts to promote its brand to acquire new customers. If it keeps loosing existing customer, no matter how much efforts it is putting into acquiring new customers, its growth would be halted, and eventually it will take negative course. The happy and satisfied customers are tend to be loyal customers. The customer loyalty help business elevate and the loyal customers are also good brand ambassadors, they spread brand message and positive feedback though social media, word of mouth and endorsements. The customer loyalty and positive brand image help businesses achieve their marketing goals.

Studies have shown that the businesses with positive brand image tend to do well in their marketing campaigns comparing to the businesses with negative brand reputation. Hence the positive brand image results in better ROI from the marketing campaigns too, which ultimately reduce the cost of lead generation and conversions. Another advantage of loyal customers is that they always stick with the brand, they are always willing to give another chance and they do not quickly switch to another service provider. Studies have shown that the loyal customers also provide better feedbacks and share their opinion and suggestions more openly. The studies have shown that it is 9 to 12 time less expensive to make a sale to an existing customer than acquiring a new customer. In long term this could have a huge impact on the profitability and growth of the business.

Offers Virtual Queuing

Virtual queuing was designed to enhance customer’s experience. Especially it provides a lot of freedom and more flexibility with the waiting experience. However, during the past two years the virtual queuing gain popularity in Dubai and all around the UAE. The virtual queuing enables businesses to let customer sign-up for virtual queues and doesn’t require them to be physically present all the time in the queue. Now a days the virtual queuing is further improved with the functionality of remote sign-up features. It means that a customer don’t even have to come to the office or branch to generate ticket, in fact they can do so remotely or through their mobile devices. There are several channels that can be used for remote sign-up process such as mobile applications, SMS, email, online/websites, customer portals, QR Codes, etc. An efficient queue management system must provide advanced and modernized features to ensure an excellent customer experience and maximum productivity. Once a customer sing-up via a remote channel such as mobile app, they start receiving important information about the on-going queuing, they get alerts and notifications too. Hence a customer can plan their visit only at the time their turn will come. It means that the wait time can be reduced to none. That is why virtual queuing is gaining too much popularity as it reduces the wait time and improve customer experience and convenient.

Enables Third Party System Integration

An efficient queue management system always support and provide system integration with the third party tools and enterprise software. In this modern era of digitalization it is very important that the entire business information center is centralized and connected to everything else. An efficient queue management system can be linked with other systems to synchronize customer data, feedback data, and much more to improve relevant business processes, customer experience and service delivery processes. The system integration allows the queue management system to push and fetch data from any other integrated system or data center. Moreover an efficient queue management system can be integrated with other tools and hardware peripherals such as customer feedback collection tools, touch screens, EID readers, RFID, passport reader, QR Code/Barcode Scanners, etc. Such integration help queue management system to automate various business processes and reduce the customer efforts throughout the customer journey. The integration also enable the businesses to link the reporting and system stats with the other systems and vice versa. The system integration is great to boost the performance and efficiency of the system.

Collect Business Intelligence Data

An efficient queue management system collects business intelligence data and system usage details from each and every touch point of the customer journey. The queue management system also tracks and record employee performance data. For example the system can capture details about the customer journey and customer experience. What services are used the most, what are the busy hours, what is the average service delivery time including each service delivery time as well. The complete log is maintained for analysis and decision making purposes. An efficient queue management system offers in-built analytical tools and data processing algorithms. These tools help businesses to process the business intelligence data and help them identify the areas of improvements. Another great quality of an efficient queue management system is that it also collects customer feedback data. The customer feedback collection gives customers confidence, trust and a sense of importance, which is good to strengthen the customer relationships. The customer feedback data can provide a deeper insight to customer’s minds and help businesses to understand customer’s needs, expectations and problems. Businesses can use customer feedback data along with business intelligence data to evaluate their business processes, quality of products & services, employee efficiency and much more. This information is critical in taking actions and making future strategies for a long term growth.

Conclusion

These days a queue management system is not just used to streamline customer flows and manage waiting lines, in fact an efficient queue management system can literally transform the customer experience and customer journey. An efficient queue management system automates various steps and optimize business processes that are impacting customer journey. A good customer experience drives customer satisfaction which is a key component to gain customer trust and customer loyalty. The customer loyalty have a great impact on brand image. An efficient queue management system also reduce the workload of the employee and boost their efficiency. All these qualities along with automation and digitalization help reducing the cost and improve overall efficiency of the business. In this blog we have listed all important qualities of an efficient queue management system. If you want to learn more about the subject or if you have an enquiry, please feel free to contact us through our Contact Us page or leave a comment in the comment box below and we will get in touch with you soon.

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October 23, 2021October 23, 2021

How to Reduce Customer Churn Rate with an Efficient Queue Management System

Business in Dubai and all around the UAE are bearing huge costs and losses due to weak policies and inefficient strategies that results in unhappy customers. Unhappy customers will not going to cost you only the amount of the purchase they have made or they were intended to made, but the unhappy customers can harm a business’s reputation and its brand identity, which have serious consequences in long term. That is why business are investing heavily in customer satisfaction solutions and trying to transform their customer journey with innovative tools and unconventional strategies. Unhappy customers are most likely to never return to the business. Especially in UAE when there are so many options available for a customers they will never think twice before switching to another business. That is what makes customer satisfaction even more critical for success and long term growth.

There are so many factors that contributes to the customer happiness and customer satisfaction. Here in Dubai and all around the UAE we have witnessed that most of the medium and small sized businesses and even some large enterprises are often overlooking a lot many things or either doing them incorrectly which is costing them a lot of customers and revenue of course. One of the most important factor is the customer churn rate. Here is what customer churn rate is and how it can be reduced with the help of a queue management system:

What is Customer Churn Rate?

Customer churn rate is a simple calculation of the number of customers a business lost during a certain period of time. For service based industries usually the customer churn rate is the measurement of the number of customers or their percentage who have signed-up for a queue or arrived at the business but left before availing the service. That is the simplest definition of customer churn or customer churn rate. There are many other types of customer churn, for example the revenue churn is not necessarily means that a business is losing customers, but in fact it means that a business is not making enough from a certain quantity of the customers in a certain period of time as it was making previously. There are so many factors that contributes to the customer churn, such as a competitor intervention, lacking desired features in products/services, cost, difficult or no proper on-boarding process, etc.

However, the most impactful factor that is a major cause of customer churn in service based industries is the customer journey and customer experience. If a business failed to deliver a desired customer experience, the customer will leave. If the waiting time is too long, the customers will leave, if the waiting areas is crowded, the customers will leave, if the staff is manually managing the queues, then there would be a lot of problems, due to which your customers will leave without availing the service. One of the best solution to reduce the customer churn rate is deploying an efficient queue management system.

An Efficient Queue Management SystemReduces Customer Churn Rate

A queue management system is basically a combination of software and hardware tools which are used to streamline the customer flow to reduce the customer wait time andto improve service delivery and other processes to enhance customer experience for maximum customer satisfaction. The customer satisfaction and the customer churn rate are both opposite to each other. More the customer happiness and satisfaction will be less the customer churn rate will be and vice versa. Here is how queue management system’s features and benefits can help businesses in reducing the customer churn rate:

Queue Management System Reduces Wait Time which Reduce Customer Churn Rate

One of the major cause of customer churn is the wait time. When the queues are managed manually the waiting lines are always long. Studies have shown that an average bearable wait time is thirteen minutes, any time more than that will start reducing the quality of the customer experience and the customer will start getting stressed out. Another problem with the manual queue management is that a business will have to acquire a lot of staff to accommodate heavy foot fall during the busy work hours. Which not only reduce the customer experience but also cause additional expense and raise the per service cost for the business. Obviously hiring too many employees is extremely expensive so business maintain a suitable number for the medium levels. Which could quickly increase work load during busy work hours and can result in decline in staff performance and their work quality.

All these factors contributes in customer churn. If a customer will have to wait in poorly managed waiting lines, and then they meet with the employees who are already exhausted due to workload, the customer satisfaction will decline and the churn rate will increase. However when an efficient queue management system is used to manage the customer flow, the customer wait time and the staff workload can be reduced significantly, which have double effects on the customer experience and customer journey. The queues are managed automatically and the staff don’t have to worry about managing customers and visitors, instead they can focus on their primary tasks which improves their service quality as well as their efficiency. If the customers don’t have to wait for too long, the customer churn rate reduced, and the satisfactory service and good experience further help improving relationship with the customers and increase their loyalty. The loyal customers are tend to tolerate much more than ordinary customers. So, it also help reducing the customer churn rate in future.

Queue Management System Streamline Customer Flow which Improve Customer Journey and Reduce Customer Churn Rate

When a customer feels they are stuck in a queue or the queue is not moving as it should be, they start thinking about leaving. A queue management system streamlines customer flow which improves customer journey and customer experience and keep them busy and updated which reduce the stress and also reduce the customer churn rate. For every business the customer journey could be different, every business tries to offer a unique experience which can attract more customers. An efficient queue management system help businesses to implement their policies and strategies effectively and streamline the customer flow through various customer journey steps which keep the customers busy and reduce the customer churn rate. When staff is managing the customer flow, there is always delays, customers also have to face different kind of troubles, the first and most important thing is no matter how hard your staff tries if the waiting lines are long, the customers will get a perception that the staff is not efficient enough. That perception plays major role in customer churn.

Moreover there are businesses who have different segregations and classes on the bases of services, customer types, and various other factors. An efficient queue management system manages the customer flow as per all pre-defined sets of instruction for each customer type or class or any other required factor. This allows the businesses to automate the customer flow and customer routes which not only accelerate the customer flow but also reduce a huge amount of work load from the staff. There are different scenarios for each business, some business have dedicated counters for certain services, some have dedicated counters for different types of customers such as premium or VIP and special customers, and some businesses offers stepped services, where a single service can be delivered via multiple counters, and some have any other scenario including all of these too.

Such scenarios complicate the customer flow and customer journey management. However, with an efficient queue management system the customers and the staff don’t have to worry about anything, the system can take the customers through their designated route to ensure there is no inconvenience. This can maximize the customer experience which resultantly reduces the customer churn rate.

Queue Management System Improve Waiting Experience Which Reduces Customer Churn Rate

Customer experience heavily rely on the wait time and waiting experience. There are two wait times, one is the actual wait time and the other is called perceived wait time, the perceived wait time as the name suggests is the amount of time the customer felt has passed. For example, last night I was sitting at a restaurant, my order took literally 10 minutes or so but it felt as almost 20 or 25 minutes have passed, this is how human brain works, when we are waiting and not feeling comfortable or feeling bored, the wait time felt more than the actual wait time. An efficient queue management system not only reduce the actual wait time but it also offer certain features that help reducing and minimizing the perceived wait time as well. That is very important. If customers are bored and sitting idle in the waiting area or in the waiting line, they will feel more time is passed than the actual time.

A queue management system always have digital signage displays. These displays are installed at strategic places to be visible for everyone inside the premises/waiting areas. The purpose of these digital signage displays is to provide live queuing information which includes the active queues, available counters, and at least one token number that is being currently served on any counter. These information keep the customers and visitors engaged, they keep reading them in anticipation, so their brain got diverted from the waiting alone. Another great feature of a queue management system is that it also allow the businesses to push multimedia content on those screens along with the queuing information.

Businesses can play videos, informative content, adverts and anything else which will keep the customers engaged in it. Moreover the queue management system also provide audio announcements, which call the token number and the counter number, it can also be in multilingual and will also keep the user’s attentions away from the waiting. These are great tools to improve waiting experience. This way the customer waiting become easier and it reduces the customer churn rate.

Queue Management System Boost Staff Performance Which Help Reducing Customer Churn Rate

The queue management systems are very effective in boosting staff performance. It can reduce their work load by automating various customer journey steps. An efficient queue management system can also accelerate the service delivery process by minimizing the agent/customer efforts due to automation and integration capabilities with third-party systems and other business tools. The queue management system can fully control the customer routing and customer flow which significantly reduce the work load of the staff. The audio-visual announcements and dedicated agent dashboard is also a great help. Without a queue management system the employee had to put more efforts on managing the queues and dealing with the customers who are waiting in lines or queues. Due to manual queue management the customers can easily end up in wrong queues, and a lot many other problems can also occur.

With a queue management system all these problems can be eliminated. The employees can focus more on their primary tasks hence their performance automatically got improved. A queue management system is also a great help for the agents/server and reduce their efforts by automatically preparing and providing them required information beforehand. The queue management systems can also relay the customer data to the next counter automatically when their ticket is called. This can save a lot of employee time and efforts. The employee performance monitoring and KPIs are a great source of accurate business intelligence data which help the businesses to effectively utilize their resources. A balanced work load make employees comfortable and satisfied, which boost their efficiency. A queue management system can effectively boost the operational capabilities of the entire branch. Which definitely improve the customer experience and the entire environment in the branch, and help reducing the customer churn rate.

Queue Management System Mobile App, Appointment Booking and Virtual Queuing Help Reducing Customer Churn Rate

In Dubai and all around the UAE the smartphones and mobile apps have become an integral part of our daily lives. In past few years, especially since the 2020, the smartphones and mobile app have become even more important. These days, the statistical data suggests that more than half of the internet searches are made from the mobile phones and people tend to spend hours on daily bases in UAE on various mobile apps. Which makes queue management system mobile app even more convenient solution for the customers. The businesses can significantly improve customer experience and customer journey by offering various innovative features via queue management system mobile apps.

For example, the branch locator and visit planner of the queue management system mobile app is one of the most used feature. It enables the customers and visitors to monitor and view live queuing information from various branches and then they can plan their visit accordingly, the branch locator can also provide navigation via Google Maps, so the users can also account the traveling time along with the expected time for each branch. There are plenty of other features which can be used to improve customer experience. Similarly an efficient queue management system also allow the customers and visitors to book an appointment either by the mobile app or by the online customer portal or the business website. Which can also provide all these information to ensure the customers will get a quicker service delivery. These all features are very effective in reducing customer churn rate.

Modern days queue management systems also offer virtual queuing which allow the customers and visitors to sign-up remotely for the virtual queues. For example the customers can sign-up using a mobile app, website, SMS, Email, appointment booking portal or any digital medium which will enroll them in the required queue. The customers and visitors don’t have to come to the business to be physically present in the queues, in fact they can only arrive at the very time of their turn and still they will be treated as they were present in the physical queue. The virtual queuing enabled queue management system can literally reduce the wait time to nothing. Which can significantly reduce the wait time. In addition to that the virtual queues also reduce the work load of the employees and boost their performance. Which also help reducing the customer churn rate.

Conclusion

For businesses in Dubai and all around the UAE the customer satisfaction and customer happiness is very important as the market is very competitive and the customers have too many options to avail. Businesses often don’t realize how important it is to maintain a desirable environment and service delivery mechanisms. The customer churn rate is the number of customers who have arrived or signed-up but left without availing the service. There are several causes of customer churn and all can be directly or indirectly eliminated by the help of an efficient queue management system. The major cause of customer churn is the wait time and the bad experience at the business. An efficient queue management system can significantly reduce the wait time, it can improve customer experience by efficient and automatic customer flow, and other perks. The queue management system can improve staff performance and over all operational capabilities of the business which also help improving the customer experience and reduce the customer churn rate. The queue management system mobile apps and the virtual queuing are some of the modern features that are very helpful for businesses to reduce the customer churn rate. RSI Concepts is a leading queue management system provider in Dubai, UAE. If you need help with your queuing and customer flow or if you want to learn more, feel free to reach us through our Contact Us page or leave a comment in the comment box below and we will get in touch with you soon.

Check out this blog: How to Set Up SMS based Queue Management System?

September 12, 2021

Impact of a Queue Management Software on Staff Productivity

A queue management software is used to streamline customer flow and manage the customer journey. The customer journey is very critical for customer satisfaction and the customer satisfaction is the top priority for any business in Dubai or anywhere else in the UAE. The customer satisfaction and happiness is a guarantee to success. No matter how good you are at production level, or how advance technologies you are utilizing to provide services to your customers, if their visiting experience is not good, they will eventually leave you. That is why businesses are investing a lot of resources in customer journey transformation tools and systems. The queue management software is the most effective customer journey management tool. Now when it comes to the customer happiness, the infrastructure and systems are not enough, eventually the customer will going to have an interaction with your staff, if the staffis overloaded, tired, or not adequately trained, they will fail to provide a satisfactory customer experience. So the staff productivity is also equally important in order to achieve the ultimate customer satisfaction.

The impact of a queue management software on staff productivity is huge, it can significantly improve the staff productivity. As soon as the queue management software is commissioned the businesses can witness a big improvement in the staff productivity and efficiency. Even for the long term also the queue management software can help businesses and management to keep improving the staff productivity and performance. Here is how a queue management software so impactful on staff productivity and performance:

Queue Management Software Reduce Staff Work Load

Businesses and organization who are having a good amount of daily visitors and customers are well aware of the fact that the customer flow management and queue management is a difficult task. The staff will not only have to perform their primary tasks but they are also engaged in managing the queues and customers. With the manual queue management the customer experience and customer journey is also not so good. The customers always have complaints about mismanagement, line jumpers, and long waiting lines, etc. This could completely ruin the customer experience and it makes the customer journey more difficult. When a customer reached to a counter after this entire ordeal, they are already exhausted, the staff/agents are also over-burdened and the customer interaction can easily go bad. The staff will have to struggle a lot in order to calm the customers and to make the service delivery process pleasant and comforting for them. Eventually more customers end up unhappy and unsatisfied. The staff also complaint about the unbalanced workloads to the management. They tend to make more mistakes and their overall progress and morals get lower.

Streamline the Customer Flow

However with a queue management software, the entire customer flow and queue management is controlled by the system as per the predefined company policies and the staff don’t have to engage with the customers and visitors in the waiting areas or queues, which allow them to focus on their primary tasks, their performance get raised, the customers are also clam and have a pleasant waiting experience which makes them more cooperative and understanding. This makes it easier for the staff to deliver excellent quality service and make the customer happy. As the customers are managed by an automated system, there is no human interference so customers don’t have much complaints either. The customer flow is smooth, the customer journey gets shorter and the waiting experience gets better. On top of that as the staffis highly focused on customer service so their performance gets better, they can serve more customers in a single shift than before. Which also reduce the wait time and shorten the customer journey and makes customer happy and satisfied. The queue management software can significantly reduce the staff workload and improve their productivity and overall efficiency.

Automatically Manages the Customer Journey and Customer Routes

The queue management software is a very capable tool. It has capabilities to automatically control and manage the entire customer flow and customer routes. Usually in Dubai and all around the UAE businesses and organizations have multiple services. And in most of the cases certain counters are assigned for certain services only. Sometimes businesses and organizations also have different categories of the customers, such as VIP Customer, Premium Customers, Customers with special needs, etc. for all such categories usually a different customer rout is established. Each category is set to provide a different level of customer service. As the queue management software also includes a customer/visitor interface which is usually provided through a self-service kiosk. So, the system can segregate different categories of the customers at the time of their sign-up. In fact some businesses and organizations also use methods to identify the customers during the sign-up which can be done either by inputting the customer name, number, email or any other unique identification number, this also enables the system to direct the customers through different customer journey routes to makes their experience satisfactory. This also balance the workload of the staff and reduce their efforts, which further enhances their productivity and overall performance.

Queue Management Software can Improve Service Delivery Process

Here in Dubai and all around the UAE the customers are well-informed, modern, up-to-date and have huge expectation from their favorite brand. Above all the UAE is a very rapidly growing market, there are tons of local and international businesses and organizations operating in the country and more are joining in continuously. That is why the market is highly competitive, the customers have a lot of options and don’t give a second thought before switching their service provider. The businesses and organizations will have to maintain a certain level of quality to retain their customers. There are a lot of factors that affect the customer experience and customer journey, the service delivery process is one of the most important factor. If the service delivery process is lengthy, in-efficient or difficult the customers will be unhappy, the staff will have to put extra efforts to maximize the customer experience, which results in less customers in a single shift.

With a queue management software the most of the customer journey steps can be automated which reduce the staff workload, moreover the queue management software also improves the service delivery process. The queue management software includes an agent dashboard which is very helpful, it can provide relevant information, perform tasks, and automate various service delivery steps which not only make the process quicker but it also reduce staff efforts and increase the staff productivity.

Integration with other Systems

A queue management software can be integrated with other enterprise solutions and systems to further improve the service delivery process and it also assists the agents in service delivery process as well. The agent dashboard could act as a bridge between various databases and central information center. It can make all the relevant information instantly available for the agents. The modern queue management software also offer a certain level of customization, which allow the businesses and organizations to link their multiple systems in the agent dashboard. This is very important and it completely eliminates the need of switching between several interfaces and pushing information from one system to the other. Everything can be programmed and automate. This can have a huge impact on the service delivery, it makes it quicker, prevent most commonly occurring errors, reduce the staff efforts and automate various service delivery steps. Which significantly improves staff productivity.

Very Helpful for Stepped-Service Delivery

The integration with third party tools and enterprise solutions enables the businesses to automate various service delivery steps and improve the staff productivity but when it comes to the stepped-services, where a customer is required to visit multiple counters for a single service delivery the very basic problem that customers and businesses face is the repetition of work at each counter, no matter how little but the repetition remains. Which consumer more time, raise the customer difficulty level and affect the entire customer journey and experience. However, with the queue management software these things can be avoided, the very moment a customer reached to the next counter, their information are already made available for the agents automatically. The agent dashboard and third part system integration plays an important role in such improvements. It shorten the customer journey, reduce the staff efforts and improve staff productivity.

Queue Management Software Measures and Monitors Staff KPIs

A queue management software is capable of measuring and monitoring various progress and performance indicators, the staff KPIs (key performance indicators) are one of those. The KPIs are very crucial for assessment and evaluation of the staff, the management can also utilize them and the HR can also utilize them. The staff KPIs are very precise and accurate and can provide deeper insight into staff performance, their strengths and weaknesses and the business can utilize this data to optimize the performance of the staff as well. Here are some most common staff KPIs measured by the queue management software:

1. Number of Daily Customers Served by an Staff

This KPI is very important it keep record of the daily performance of the staff. Businesses can quickly highlight if an staff performance is increasing or decreasing.

2. Average Staff Active Time

The average staff active time KPI measures the total time an employee spend working in a single shift. This KPI is completely configurable to make sure the data collected is accurate and precise.

3. Average Service Delivery Time

The average service delivery time is the time an agent takes to deliver a service, this KPI measures the time for all service deliveries and also keep record for separate services.

4. Average Pre and Post Service Work Time

The pre-service and post-service work is also essential, the agent must have to be prepared for the next customer and they must have to do some stuff after the service delivery is done. Usually these tasks are defined, so only a certain amount of time is required, if an agent is taking more than that that means their performance is not so good.

These are only a few KPIs there are so many other KPIs too, which can be configured in a queue management software. These KPIs provide the businesses with a deeper understanding of the staff performance and progress. For example let say an agent is serving 30 customers if he is appointed on counter 8 which is offering service A, B and C, when the same agent is appointed to counter number 6 which is offering service B, D and G the agent only serves 20 customers. Now sometimes the services are different and some services delivery take more time than the others, but these all information are already available with the business, if these variables are taken into account the business can precisely measure the performance and progress of the staff and arrange training sessions for them or reassign them to a different task or appoint them to the services only which they are good at and so on. The staff performance and progress is also important for the HR department, they can also utilize the queue management software KPIs for their HR purposes. If the performance and progress is accurately measured and the staffis informed and advised on how to improve their performance their overall productivity get raised day by day.

Queue Management Software can Collect Customer Feedback

Queue management software are a very effective tool to collect customer feedbacks. The customer feedback is very vital for a business. A few years ago businesses in Dubai and all around the UAE often overlooked the customer feedback and businesses and organization who were collecting customer feedback they were also not paying much attention to it. However, things have changed, now a days the customer feedback is critically important as the entire business progress depends on the customer satisfaction and happiness. The customer feedback that can be collected is usually of the following types:

Customer Happiness Meter/Scale
CSAT Survey (Customer Satisfaction Score)
CES Survey (Customer Effort Score)
NPS Survey (Net Promoter Score)
Generic Customer Feedback Survey
Customer Experience &Staff Behavioral Feedback

The business can collect valuable business intelligence data from these feedback. The customer feedback data can provide a deeper understanding of the staff/agent’s behavior and the overall customer journey. Businesses can even evaluate the quality of their products and services too via customer feedback. Another advantage of the customer feedback is that when a business ask its customers about their opinion and suggestion they feel more connected with the brand and think that the business cares about them. It improve customer’s relationship with businesses. The businesses can prepare various questions and ask the customer about the behavior of the staff/agents, later that same feedback data can be used to improve the staff performance and productivity.

Conclusion

The queue management software is a great tool to streamline the customer flow and manage the customer journey. The queue system is also very helpful in improving staff productivity. As the queue system can easily automate various customer journey steps and it is also capable of improving the service delivery process, the staff performance raised automatically. Usually the staff is busy in managing the customers and visitors in the and handling their queues manually, which not only put extra burden on the staff but it also ruin the customer experience and customer journey, the customer also got so many complaints and unexpected delays due to manual management. However, with a queue management software the entire customer journey can be managed automatically as per the pre-configured settings and company policy. It also automates the customer routing and improve customer flow. Which reduce a huge chunk of extra workload from the staff. The staff/agents can easily focus more on their primary tasks, the entire customer flow is controlled and well-managed through the queue management software. This significantly improve the staff productivity.

Moreover in long term the businesses and organizations can also get valuable business intelligence, including staff performance and KPIs, customer feedback and statistical and analytical data from each and every touch-point of the customer journey. Which help the businesses in making new policies, improving their strategies and taking steps to further improve staff performance and productivity. RSI Concepts is a leading queue management software provider in Dubai, UAE. If you want to improve the staff productivity and customer journey by implementing a state-of-the-art queue management software or a customized solution, feel free to contact us through our Contact Us page or leave a comment in the comment box below and we will get in touch with you soon.

Check out this blog: The Ultimate Guide to Queue Management

July 28, 2021

Qualities of Top Queue Management System

A queue management system is a vital component of a customer satisfaction strategy. Everyone living in Dubai or any other part of UAE has experienced a queue management system at any point in their life. The main objective of any queue management system is to improve customer experience and increase customer satisfaction. The simplest process of a digital queue management system is that a customer or visitor prints a ticket and then waits for their call and then gets served. However, it is not that simple at all. There are certain features that segregate one queue management system from another and similarly those features distinguish a top queue management system from an ordinary queue management system. The studies have suggested that an average customer start getting annoyed after only 13 minutes of waiting, which is why business are investing heavily in queuing solutions to reduce the wait time.

As the technology is advancing the market is witnessing major changes in the customer behavior and market trends. It is extremely important to keep up with those changing trends and demands from their customers. Earlier the queue management systems was only used to handle long lines, instead of waiting in lines customers can wait comfortably in the waiting area, but now things have changed, now a days the customers expect from the business to serve them instantly, no one wants to wait in the waiting area either. This is why the queue management systems has also evolved with tons of new features and technological solutions that help business to improve the customer journey and customer wait time. In this blog we will cover some important qualities and features of a queue management system that will make it the most efficient and most impactful.

Here are some qualities of top queue management system:

Virtual Queuing

Due to the COVID 19 pandemic the customer behavior, market trends and needs have been changed completely. Customer expects a bit quicker and contactless type of queuing experience from their brands. Whether it is a public office, government office, bank, hospital or any other place where the daily footfall is high, the customers expect the business and organizations to offer a better, quicker and safer queuing experience. This suddenly give rise to the virtual queuing and businesses who were not using or not needing any queue management system before are now using queue management systems. The virtual queuing enables a queue management system to manage customer flow through virtual waiting lines. It means that a customer can sign-up for the queue remotely and doesn’t required to wait in an actual physical queue or line. This also enables the customer to wait outside the premises and come only when their turn came. There are many different methods used for virtual queuing, the most common are remote sign-up through SMS, Calls, Email, Appointments, Smartphone Apps, QR Codes, etc.

The customer sign-up using any method and then they can either wait outside the premises or come at exactly the same time when their ticket number is being called. As the customer identifier or ticket has been issued prior to their arrival and their place is secured in the queue so the customers don’t have to wait physically in the line instead they can wait outside to minimize the contact and interaction with other people. The virtual queuing is not only give confidence to the customers and visitors but it literally completely remove the need of waiting in the waiting area or inside the premises, which means the customers and visitors can get served immediately after their arrival. It improves the customer experience and also maximize the employee efficiency which has double effect on the overall productivity of the branch and increase profitability.

Automatic Customer Journey Management

Although this is a basic feature of modern days queue management system in Dubai, UAE. But this feature has enhanced a lot in past few years. Any queue management system provides some level of customer journey automation, but a top queue management system should enables the management to configure the customer journey and to make them able to implement the new or temporary company policies instantaneously. This feature is very important in today’s queuing. As businesses often require to change their policy or to change the customer routes. It could be either due to a temporary scenario or a special occasion or for a certain need. But business often require to modify their queuing policies. A top queue management system should be very flexible and helpful for the management in dealing with such scenarios. The customer journey automation is also mandatory to minimize the customer wait time and to improve the customer flow.

The automatic customer journey feature enables the queue management system to automatically route the customers and visitors to their dedicated counters/server and agents. For example, usually a business is offering multiple services in a single branch having multiple counters. Even in some cases a single service delivery require a customer to go to several counters. Certain agents and servers are trained for certain services and some agents perform well for certain services. This is why in order to maximize the operational efficiency and to maintain the ultimate customer experience the business require a queue management system that can handle all these variables automatically.

Queue Management System Smartphone Apps

Smartphone apps have been integrated too deep within our society. In Dubai and all other emirates of UAE the smartphone apps are very popular. The government is stressing on the importance of going green and digitalization. There are tons of government services that are being offered through the smartphone apps. Another reason of smartphone apps getting popular is that in the entire UAE almost everyone owns a smartphone and have access to the internet. People love to spend time on their smartphone, in fact there are certain clusters of society who spend more time on their smartphones than on the laptops or traditional computers. Which makes them even more important for the marketers and business belongs to the service based industry. A queue management system smartphone app added value to both the customers and the management.

The queue management system smartphone apps enables the customer to sign-up remotely from their mobiles, it improves the virtual queuing and help management to minimize the wait time which enhances customer experience and improve customer journey. The smartphone applications can offer a lot of features which enhance customer experience and customer journey. The customers can book an appointment from the apps. The customer can search for the nearest branch, and also find data for those branches which help them planning their visit. The customer can learn about the busy branches, current queuing details and much more. The real-time updates, notifications and support for virtual queuing also add value to the customer journey and customer experience.

Dedicated Agent Dashboard

Dedicated agent dashboard is very helpful in improving employee efficiency and making service delivery process easier which also impact customer satisfaction and customer journey. The agent/server can monitor and control the queues from this dashboard. Each agent will have to login to their dashboard at the start of their shift, this way the queue management system will be able to identify the agent/server and then the system can collect stats, capture various data inputs, and measure KPIs (key performance indicators). The dashboard can capture different types of data such as the agent’s progress, how many customers are being served. How much time consumed for each service delivery, what is average time for a single service delivery. What services are delivered quickly and what services took longer. Comparison can be done. The services can be easily identified at which the agent/server is good and vice versa. This way the management can manage the agent’s position and their tasks to improve efficiency.

The agents can also utilize the dashboard to aid their service delivery process. The agent dashboard can offer a variety of standard and customized features which can be designed to aid the service delivery process. For example the customers data can be pushed to the agent dashboard easily or from the agent dashboard to customer repository or it can be linked to the centralized information center. This could save a lot of efforts which reduces the service delivery time, improve customer experience and increase employee efficiency. The agent/server dashboard can be completely customized to add features and functionalities that can facilitate the service delivery process and it also collect important statistical data which help the management in decision making and planning for the future strategies.

Real-time Monitoring and Remote Management

Any top queue management system must have this quality. The real-time monitoring and the remote management is very helpful for the management. The queue management system allows the top management at the head office to be able to access any or all connected branches. The head office can push new policies, extract data, assign new job roles for the staff and branch management and they can also control various other aspects of the queuing process. Which is very helpful for the head office and it also prevent any additional work and cost of manually implementing company policies and strategies to each location. In order to enable this feature the queue management system must have a dedicated server or server side application. This queue management system server connects with all branches and mostly all the computing and processing is done at the server. This enables remote monitoring for the head office as all the data and stats are being stored at the server which can be accessed from the head office.

This connectivity also enabled the remote management. The head office can remotely monitor and manage the entire organization from the head office. The head office management can access any branch at any time and monitor the live feeds from the queuing process. The head office can push new rules and policies to any branch or to the entire organization. The head office can extract statistical data, KPIs and they can generate reports from any branch. The real-time monitoring and remote management provides a great advantage to the top management. Everything can be accessed remotely which save a lot of time and efforts as well. If the head office has data from all the branches they can understand the trends, customer behavior, agent/server performance and much more with more clarity and accuracy.

Customer Feedback

Any queue management system these days is incomplete without customer feedback features. The Dubai and all other parts of UAE have a multi-cultural societies which comprises of people from each and every nationality and ethnicity. This is why the UAE market acts and behaves slightly differently and are considered to be more customer/consumer friendly too. The economy is growing rapidly, the competition is increasing day by day. Businesses are investing a lot in innovation and modernization, in fact businesses keep updating their IT infrastructure after a few years only. This makes things tougher for the marketer and the management. It is extremely important to understand your customers to ensure a sustainable and continuous growth. The customer satisfaction and customer retention are crucial for growth.

A Customer Feedback system is the only tool that can provide a very direct and unfiltered customer opinion. I think whoever is living in Dubai or any other part of UAE for some time must be familiar with the small touch screens, or tablets or kiosk placed next to the serving counters. Which ask the customers and visitors to provide their feedback. A top queue management system must have this quality. These days all modern queuing solutions comes with an in-built customer feedback module. Which enables the business to collect vital business intelligence. The customer feedback data is critical for improving your products and services, enhancing customer experience and customer journey. The business can also accurately measure several different KPIs with the customer feedback module. Which are very helpful for the management in making decisions and taking actions to improve customer interaction. The customer feedback also build trust among the brand and its customers and it improves business’s reputation.

Business Intelligence Gathering

Business intelligence is not a particular data, in fact it is a blend of several data feeds coming from various touch point throughout the entire customer journey. Any top level queue management system must gather and provide business intelligence in the form of actionable reports. This requires a very smart software engine with capabilities of data analytics and data processing. Collecting data is extremely important, but creating actionable reports from that data is also equally important. If a queue management system is collecting tons of data but failed to provide comprehensive and summary reports in an easy-to-understand formats, it could cause problems rather solutions. The top management or head office can rely on the business intelligence to form their future strategies and policies. The reports, stats, KPIs, system usage data and other indicators will help the management to identify the areas of improvements whether it is the customer journey, or agent/server, or product/service quality itself, the business should be able to easily identify and rectify the problems by relying on these reports and statistical data.

A good queue management system should be able to meet all those needs. There should be customizable reporting module, which allows the management to extract data and generate reports as per their needs, rather only daily, weekly or monthly reports. The data should also have to be presented in several visual formats which are easy to understand for the top management. These days we are also witnessing that modern queue management system allows intensive system integration and data synchronization with other enterprise tools and software. Which makes it easier for the management to prepare and compare data from various sources. Such features are very helpful or the management in taking actions, making new policies and identifying the areas of improvements to ensure ultimate customer experience.

Conclusion

A queue management system have transformed into a powerful customer satisfaction solution instead of a simple customer flow management tool. Each business and organization have different goals and objectives but still the basic remains the same. Everyone wants to improve customer journey and customer experience to achieve higher customer retention and customer satisfaction rates which ensures steady growth and high profitability. A queue management system must have above mentioned features in order to help business and organizations to achieve their goals and objectives. Virtual queuing, customer journey and business process automation, integration with other enterprise solutions and business tools, customer feedback collection, real-time monitoring, remote management, reporting module, business intelligence collection and KPIs are the basic necessity of any modern day queuing solution. RSI Concepts is a leading queue management system provider in Dubai, UAE. If you need to improve your customer experience and customer journey, feel free to reach us out through our Contact Us page or leave a comment in the comment box below and we will get in touch with you.

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