Benefits of Queue Management using Mobile Apps

The queue management systems or queuing systems are already helping businesses and organizations by streamlining and controlling the customer flow to maintain a pleasant customer experience throughout the complete service delivery process. When an intelligent queue management system coupled with a smartphone application, it could results in more freedom for the visitors, and more control for the branch and staff on the customer flow management. The smartphone applications are also very helpful in gathering feedbacks and other stats, which could also help the management to understand the performance and efficiency of the existing system.

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Here are some benefits of Queue Management using Mobile Apps:

1. Join the Queue before Arriving at the Branch

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Allow your customers to join the queue before even arriving at the branch. As we all know that sometimes the traffic in Dubai and also in Sharjah, could be very slow, traffic jams are normal during the busy hours. The customers who happened to stuck in traffic for let’s say 30 to 45 minutes is already anxious, and if they will have to wait in long queues, then this will also going to impact their mood. That is where a queue management system integrated with a mobile app can help. Businesses can allow their visitors and customer to sign-up for the queue from their smartphone application before even arriving at the branch or customer service centre.

2. Reduce Wait Time

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Wait time will automatically reduce if a customer will sign-up for the queue before their arrival at the branch. Not only that it also allows the management to prevent crowding and rush in the waiting areas. Crowd or a large number of guests, visitors and customers in the waiting area also bring more trouble for the admin and service staff. Which could further annoy the customers. Preventing large crowds will not only ease the staff but it will also improve the customer experience and customer journey through the service delivery process.

3. Real-Time Updates and Push Notifications

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The queuing system mobile app can automatically provide real-time updates. The smartphone applications are very flexible and at the same time very capable. It is up to your imagination and innovation that what functionality would you want to provide to your customers and visitors. Push-notifications, SMS and alerts are some of the great features. You can provide all necessary updates to the user from the various way along with a notification.

4. Branch Locator in the Mobile App

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The queue management system smartphone application or queuing mobile app is a great tool. The customers/visitors can search and locate any nearest branch easily. With integration with any digital map/location provider, the mobile app user can even lookup for the nearest branch or the branch where they could reach at the earliest as per the traffic situation in the route. This is a very advance and great feature. There are so many possibilities and so many features that can be introduced into the branch locator to facilitate the customers/visitors.

Another very advance feature in the branch locator module of our queue management mobile app is to provide details about the ongoing queues for the branch. The branch locator can also point the visitors/customers to another nearby branch with less active queues. This also helps the user to identify and reach a branch where they could be served at the earliest.

5. Customer Feedback from the Queuing System Mobile App

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Collecting Customer Feedback always help customer relationship and communication teams. This also provides you with a direct channel to communicate with your customers and visitors. Smartphone applications are the most commonly used mediums in Dubai, UAE. People feel more comfortable in expressing their thoughts through digital mediums rather a direct phone call or in person. So, the chances are very high that the customer will give you an honest opinion using smartphone applications. The mobile app also allows you to communicate with the customers, such as if you want to share new promotions, products, services, offers, etc you can utilize the application to push such news to a huge number of the customer without any additional cost.

6. Business Intelligence, Reports and Analytical Data

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Business intelligence, reports and analytical data are very important for businesses. The reports and statistical data analysis can provide you a great business insight. You can accurately measure the efficiency of the system and you can easily highlight the areas which require improvements. The management can gather valuable business intelligence from not only usage and other stats but also from the customer feedback through a queue management system mobile app. This will help businesses a lot in taking productive decisions and forming their future strategies.

Read also: Queue Management System Integrated with Appointment Management System

Conclusion

Benefits of queue management using mobile apps are equal for both the visitors/customers and the businesses themselves. The smartphone mobile applications help customers by providing them with a lot of many facilities. The communication and marketing department can also utilize them as a communication tool and businesses can easily market new products/services or offer through mobile apps without any additional cost. It reduces the workload on the serving staff and helps to improve the customer experience. Businesses can also use queue management system mobile apps to aid the implementation of their new policies and much more. The business intelligence gathered through statistical and usage data and customer feedback is priceless.

Businesses can benefit a lot from their queue management systems by integrating mobile apps. If you want to upgrade your queue management system or if you want to develop smartphone applications for your queue management system or for any other department, it is always important to reach out to a proper professional mobile app development company in Dubai, UAE, such as RSI Concepts. Please feel free to contact us through our Contact Us page.

Check this out: Importance of digital queue management system in 2021

Appointment scheduling tips to improve customer experience

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In this blog, we will discuss some appointment scheduling tips to improve customer experience. First of all, we have to understand why an appointment scheduling system is required and what it can do to improve the customer experience? Here are some basic features of an appointment system:

  1. Allow full control over customer flow and queue management
  2. Increase service time efficiency and decrease the customer wait time
  3. Allow booking out of the business hours
  4. Provides more flexibility, ease and access to your customers
  5. Allow online and remote sign-ups, with notifications, reminders, etc
  6. Provide detailed insight of the customer flow
  7. Facility to customize the queue management with routines and expected future visits
  8. Improve planning and management efficiency for the service agents and staff
  9. Provides real-time status reports, regular reports, and statistical data
  10. Customer Feedbacks, Integration with other systems, data export facility and much more

These are some of the basic features of an appointment system. Before you start adding up more features or add-ons in the appointment scheduling system you should have to understand your strengths and weaknesses. The best practice is to conduct some surveys with your service agents, and your customers, and try to understand what is necessary to improve the customer experience in the branch.

Most of the businesses heavily focus on the customer experience and their journey without considering any investment in the service delivery staff. It is very important to maintain a stress-free environment for the service agents as well. The appointment scheduling systems not only enhance customer satisfaction and the customer journey but also help reducing stress on the service delivery staff and the counter agents. This could further improve the overall efficiency and customer happiness.

Following are some of the most important things that business should consider while implementing an appointment scheduling system:

Availability on multiple platforms and mediums

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Your appointment scheduling system should be available on multiple platforms and should be accessible through multiple mediums. People love to use their mobile phones as a substitute for the laptop or PC. A dedicated smartphone application for Google Play Store (Android) and Apple App Store (iOS) will be a good addition. Website portals and sign-up via SMS service are also widely used mediums.

Ease of Use (User Interface)

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The appointment scheduling should be very easy and in a few steps only, let say your customer can sign-up using their batch number or some serial number which provide all necessary information about the customer to the system and they don’t have to fill in long forms each time they want to sign-up. Optimize the appointment scheduling and booking mechanisms.

Provide helpful information and the latest data

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The portal should have enough information so that the customer can choose the appropriate service without any confusion or complexity. Showing current (real-time) information is vital for customer experience and it also helps to control the customer flow.

Communication is the backbone

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In customer satisfaction and customer happiness, communication from an organization is always crucial. The customers love to get personalized communication from the organizations, it gives them a sense of importance and they feel like the organization cares about them.

Enable easy feedback channels

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Either by online or within the branch there should be some channels to take feedback from the customers. This help to increase the trust and it also helps businesses take necessary actions to rectify issues. The feedback should be easy and simple such as a happiness meter tablet or kiosk, an online survey with just a few short questions or something which can be done in 30 to 45 seconds.

Effective Queue Management System

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Once the customer is in the branch or premises, then they should be welcomed with a very efficient queue management system. The queue management system should have all the important features to maintain and enhance the customer journey through the service area. Aid your queuing system with digital signs, audio-visual announcements, and other essentials to improve the customer journey.

Check this out: Complete guide to Queue Management Systems in Dubai

Measure the KPIs

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The appointment scheduling system should have a comprehensive statistical and analytical software engine. To measure key performance indicators of both the system itself and the service agents/staff. These reports could play a vital role in the strategy-making process and steps are taken further enhance customer journey in future. This will also help to improve the staff or service agents’ performance.

Check this out: How to reduce patient wait time in hospitals with virtual queuing?

Conclusion

Either you are a bank, hospital, clinic, beauty salon, public office, government office, HR department, or an organization who requires their customer to visit them in order to operate, having a high-tech appointment scheduling system and queue management system is very vital in retaining your customers. Getting new customer could be easier but retaining your existing customer, maintaining your positive brand identity is vital for your business growth.

Check this out: Why should the bank think beyond queue management?