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Email Marketing System

Email Marketing Solution is a software that is used to send bulk emails for multiple purposes such as informing the clients about the recent launched products and services , sending them promotions , sending seasonal greetings and more.

Why Email Marketing?
  • Following are the major reasons why organizations opt for Email Marketing:
    • Directing marketing to customers and prospects
    • Very cheap compared to direct mail or printed newsletter
    • The delivery time is very short ( i.e. seconds or minutes)
    • Reach a large amount of audience at once within no time
    • Makes your communication look more professional
RSI EMS is a web-based application with the following modules:
  • User Authentication and Authorization System
  • Creation and Management of Contacts Categories
  • Creation and Management of Contacts
  • Import and Export Mechanism for Contacts to Excel
  • Creation and Management of Newsletter Categories
  • Creation and Management of Newsletters
  • Creation and Management of Campaigns
  • Scheduling Campaigns
  • Extensive Reporting Mechanism
    • How many Campaigns have been executed
    • How many Campaigns have been scheduled for a given period of time
    • How many emails have been sent
    • How many emails have bounced back
    • How many emails have been opened
    • How many times the hyperlink in the email content has been clicked.
Common Features of RSI EMS:
  • The Following are the most common features that makes EMS a powerful marketing tool:
    • Ability to create and send personalized email using data from a customer data
    • Ability to import customer lists
    • Ability to authenticate to SMTP and POP servers or send directly with an internal server
    • HTML and plain text editor for creating messages
    • Reporting features such as bounce-back reports
    • Tracking abilities such as tracking who has opened the email
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